CAP- Dealing with unexpected events when running promotions

The ASA/CAP have released a post called: Taxing tax claims: Advertising tax arrangement schemes. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Many promoters will have found that the unexpected situation caused by coronavirus SARS-CoV-2 and COVID-19 has derailed some of their carefully laid promotion plans. Several rules in Section 8 of the CAP Code acknowledge the possibility of events happening which are both unexpected…

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CIPR NE Women in PR event series: Leadership coaching – mind reading for mugs

Enjoy an interactive workshop delivered by The Leadership Confidence Coach, Sharon MacArthur, of Red Handbag, the second of four in the CIPR North East’s Women in PR series. This series of events has been developed for both men and women in response to research revealing that while women hold up to 85 per cent of all PR jobs, the majority of senior leaders continue to be men, as well as some of the potential reasons for this. This group coaching conversation, guided by Sharon as a critical friend, will help…

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