Unilever, Tesco and In Kind Direct extend charity partnership

Unilever, Tesco and In Kind Direct have launched the second phase of their ongoing partnership to help families struggling with hygiene poverty in the UK. Research conducted last year by In Kind Direct found that almost half of low-income households have had to go without hygiene products because they can no longer afford them. Responding to the growing need to support charities and households across the UK, the partnership brings together the in-store activation expertise of Unilever and reach of their household brands, Tesco’s scale, store footprint and online reach,…

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In Kind Direct is stepping up support for charitable organisations as cost-of-living squeezes services

The detrimental effect of the cost-of-living crisis is impacting charitable organisations across the UK as they cannot afford to keep up with the rising public demand and additional running costs for their services. With more charitable organisations experiencing a reduction in income compared to the start of the year, UK charity In Kind Direct are urging more organisations to join their network to get support. In Kind Direct focus on distributing consumer products, donated by companies, to charitable organisations across the UK to ensure that everyone has access to the…

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Charitable Organisations Supporting Young People Say That More People Than Ever Are Facing The Decision To Eat, Heat Or Keep Clean, According To In Kind Direct’s Latest Research

Research released today by charity In Kind Direct showed that 86% of charitable organisations supporting 18-24 year olds, say demand for their services has increased in the last few months. The research also highlights that 88% reported the people they support are feeling more anxious or depressed*, likely exacerbated by rising living costs and the long-term impact of the Covid pandemic. Insights from 320 charitable organisations in In Kind Direct’s network who support 18-24 years olds across the UK, show the implications of the pandemic and rising costs of living…

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Donate a Toy with Amazon UK and Charity In Kind Direct Delivering Smiles to Families in Need this Christmas

Amazon in collaboration with Charity In Kind Direct will be delivering games and toys to children in vulnerable situations across the UK this Christmas. Families can help and participate too, as Amazon and charity In Kind Direct invite people to donate toys at amazon.co.uk/donateatoy. In Kind Direct will distribute the toys to families across the UK, last year more than 6,700 toys were donated in Europe. In the UK, and across Europe, the initiative is set to deliver smiles to thousands of vulnerable families in the run up to Christmas…

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In Kind Direct’s charitable network anticipates that millions of people will need toilet roll this Christmas, never mind the latest must have gadget

This festive period is expected to see a sharp increase in people unable to afford hygiene essentials making the real Christmas list of must-haves for millions of people, anything from deodorant to nappies, not the latest smart home device, games console or luxury handbag. In Kind Direct works with over 4,500 charitable organisations such as charities, community groups, foodbanks and schools across the UK, distributing a wide range of products from donating organisations. Over 75%* of respondents to their autumn survey indicated that toiletries, personal hygiene and household cleaning products are…

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