Kellogg’s Reveals Recyclable Paper Liners In Cereal Boxess

Kellogg’s Corn Flakes cereal packaging is going fully paper based with the trial of a paper liner in the UK that can be widely recycled. The pilot will take part in partnership with Tesco in a small number of stores from January 2022 with the results helping to shape Kellogg’s future packaging plans. The plastic inner liner in cereal boxes is not currently widely accepted in kerbside recycling. Kellogg’s packaging technologists have worked to create paper-based inner packaging for its cereal that can survive the process of filling and sealing…

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Kellogg’s To Roll Out Cereal Boxes With World-First Technology For Blind And Partially Sighted

Kellogg’s is announcing that following a successful trial, new world-first technology will be permanently added to all of its cereal boxes to make them accessible to blind and partially sighted people. Important information on food packaging, such as allergen details can often be in print that’s difficult for blind or partially sighted people to read. The new boxes will allow a smartphone to easily detect a unique on-pack code and playback labelling information to the shopper with sight loss. The company will change all its cereal packaging, beginning in 2022…

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