Tag: timeTo

Where Do You Draw the Line? Ask Ads Highlighting Sexual Harassment in Ad Industry

Stuart Mitchell

The Advertising Association, in collaboration with NABS and WACL, is accelerating its anti-sexual harassment campaign #timeTo. With a series of new ads in digital, print and video format, the #timeTo campaign seeks to get the message that sexual harassment is never acceptable out to as many people in the advertising industry as possible. Fully 26 percent of people working in the industry reported they had been the victim of sexual harassment (34 percent of female and 9 percent of female respondents).Since the launch of our timeTo Code in July we’ve…

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The Advertising Association, NABS and WACL join forces to launch timeTo to combat sexual harassment

Stuart Mitchell

On March 12th 2018, the Advertising Association, NABS and WACL are launching a new initiative – timeTo – to address the problem of sexual harassment in the advertising and marketing industry. timeTo builds on the global #MeToo and #TimesUp movements, but with a recognition that all parts of the advertising industry are affected – all sexualities and genders, agencies, marketers and media- owners – and that, by taking action together, the industry will be better placed to make positive change to stamp out sexual harassment. Other industry bodies and companies…

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