Tag: FCB

FCB Takes Top Spots in The One Club’s Year-End Global Creative Rankings for 2023

Stuart Mitchell

FCB ended the year in style, with FCB New York being crowned Global Agency of the Year and FCB Global finishing as Agency Network of the Year in The One Club for Creativity’s Global Creative Rankings 2023, which incorporates results from all of club’s leading global, regional, and local awards shows. The annual year-end global benchmark report is a comprehensive ranking of agencies, brands and individuals based on points earned from winning entries in The One Show 2023, ADC 102nd Annual Awards, Type Directors Club TDC69 competitions, Art Directors Club…

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Canadian Down Syndrome Society and FCB win One Show’s Prestigious Penta Pencil

Stuart Mitchell

The rewarding partnership between the Canadian Down Syndrome Society (CDSS) and FCB Canada has resulted in the two being awarded The One Show’s prestigious Penta Pencil. It is the first time in the award’s eight-year history it has been awarded to a client and agency working in the non-profit sector. First awarded in 2016, the Penta Pencil is won by a brand and agency who have created stellar work together for five or more years. It recognizes that award-winning work is only possible as a result of collaboration between creatives…

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This Twitter Censorship Campaign Encourages Online Protest Through the Use of NFTs

Stuart Mitchell

Inspired by Brazilian newspapers that printed cake recipes to protest government censorship during the country’s 1964-85 dictatorship, the Brazilian Association of Investigative Journalism worked with FCB to create cryptographic cakes to identify and report government officials who have blocked Brazilian citizens on Twitter. The campaign comes as Brazil’s media is once again being muzzled by the Bolsonaro government, with the country falling in the global ranking of freedom of the press.  Thanks to the Brazilian Association of Investigative Journalism (Abraji) and the website Congresso em Foco, journalists, lawyers and members…

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NZ AIDS Foundation and FCB fight discrimination with perspiration in new ‘Sweat with Pride’ campaign

Stuart Mitchell

Carmen Collected, Tilda Sweatpours or Jim Locker? You decide. It’s a sad fact that in 2021, New Zealand’s LGBTQIA+ communities have worse health outcomes than their peers in several different areas including mental health and HIV transmission. So, to mark International Pride month in June, the New Zealand AIDS Foundation (NZAF) is challenging people to ‘Sweat with Pride’ by exercising for at least 21 minutes a day to get active and raise money to support the Rainbow community. To help with this, NZAF has engaged the services of three ‘Perspirational…

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Belgian police hand out key rings with names of deceased children to drivers who were drinking and driving

Stuart Mitchell

In Belgium ‘Bob’ is a first name. But it’s also the ultimate symbol of ‘designated driver’. The name was installed through the Bob campaign that has been running since 1995. The word ‘Bob’ is so iconic that you can find it in Dutch dictionaries, and several other European countries adopted the word and the campaign. For 25 consecutive years the police have been organizing alcohol checks where they hand out Bob key rings to drivers who didn’t drink. 98% of all Belgians know exactly what BOB means. Nevertheless, Belgians continue to drink and drive. Still…

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