Tech giants partner with UN Women to provide life-saving information to survivors of domestic violence during COVID-19

As billions of people are still under COVID-19 lockdown, the shadow pandemic of violence against women has been growing within homes around the world. Even before the COVID-19 pandemic, violence against women and girls, a gross human rights violation, impacted one in three women worldwide. Recent data from multiple countries already show a spike in reporting of domestic violence through helplines since COVID-19 lockdowns started. As countries now contend with economic crisis, service shortfalls and high levels of stress, many women find themselves trapped in isolation with abusive partners, without…

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Twitter campaign launched to promote good news in Scotland

The media and social media is dominated by negative virus news but a new campaign backed by Campaign Collective will help to change that. As social enterprises and charities get vital support to those who are suffering due to the current situation – there is also time to be inspired by the creative responses and innovation being seen across Scotland. Each weekday at 11am to 12pm for the next few weeks the social media of leading bodies in Scotland will be dedicated to #GoodNewsScot – an hour of only solutions-based news stories…

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CAP: Don’t get all in a Twitter about your #marketing

The ASA/CAP have released a post called: Don’t get all in a Twitter about your #marketing. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. According to YouGov, the online microblogging/social networking platform founded in 2006 and named after ‘a short burst of inconsequential information’ is the third most popular social media platform in the UK – and with potentially around 13.7million UK users it’s…

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Monica Lewinsky Caps Off Anti-Bullying Campaign, “The Epidemic”, with Launch of @GoodnessBot on Twitter

Have you ever wished you could snap your fingers and summon a friend to stand up for you in a bullying situation? Or simply help a target of bullying online? After launching The-Epidemic.com, a unique dual-screen, interactive experience which creates awareness about the global epidemic of cyberbullying and its dire consequences, Ms. Lewinsky and her team are releasing a part two to the campaign, timed to build on this momentum and punctuate the end of October’s Anti-Bullying Month. Enter the @GoodnessBot – an antidote to online negativity and hate. The @GoodnessBot is…

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IPA reacts to Twitter’s political ad ban

If online platforms won’t commit to a publicly available, platform-neutral, machine-readable register of all political ads and ad data online, then they should consider following Twitter’s lead in banning political advertising. This is the reaction made by the ad agency professional body, the IPA, in a statement released on 31 October 2019 in light of yesterday’s announcement that Twitter is to ban all political advertising on its platform. Says Paul Bainsfair, Director General, IPA: “We welcome Twitter’s decision to stop all political advertising on Twitter. “Jack Dorsey’s statement specifically references…

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