Tag: Sandy Hook Promise

Madeleine Mercedes Brain Cancer Foundation Announces 2019 Fund Raising Campaign “Cartwheels for Hope”

Stuart Mitchell

The Madeleine Mercedes Brain Cancer Foundation is very pleased to announce the launch of its 2019 Fund Raising Campaign, Cartwheels for Hope. This campaign will launch on March 18th. It is a challenge to all Cheer Teams across the Country to perform cartwheels for 60 seconds and to post their totals and videos on social media. The organization asks that all participants contribute $5 in support of the wonderful work of the Madeleine Mercedes Brain Cancer Foundation. “We are very excited to launch this campaign and thank all participants, teams,…

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Sandy Hook Promise Launch Point of View

Stuart Mitchell

Watch Sandy Hook Promise’s powerful new video, ‘Point of View’ for a different perspective on gun violence. The film portrays a typical high school election with a chilling outcome that could have been avoided if people had recognized the warning signs of a potential shooter. Please watch all the way until the end and remember to share. When news breaks about yet another school shooting, we often feel a devastating sense of helplessness and hopelessness. Families and communities affected by the tragedy are left alone to wonder: How could we…

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Sandy Hook Promise (SHP) Launches Say Something Anonymous Reporting System for Schools Nationwide with new PSA Campaigm

Stuart Mitchell

In response to the senseless murders of 17 high school students in Parkland, Florida and the 19 other school shootings since the beginning of 2018, Sandy Hook Promise (SHP) is launching the Say Something Anonymous Reporting System (SS-ARS) into schools across the country, including accelerated rollout in four of the most at-risk states for gun violence. The launch will be amplified by a national PSA titled, “The Other Side” produced by BBDO New York that will also air on all major broadcast and cable networks and digital platforms today. SS-ARS…

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My Favourite 10 Charity/Non-Profit/Ethical Campaigns of December 2017

Stuart Mitchell

These are my top 10 favourite Non-Profit, Ethical or Charity Campaigns of the previous Month. This Month – December 2017. I have tried to avoid crossover with the Christmas campaigns this time arounda s I felt it was important to highlight some of the other excellent campaigns. 10. The distressed campaign was a powerful one by Highways England to highlight the importance of wearing the correct clothing when out on your bike. ‘Distressed’ clothing brand sends hard hitting message to young riders 9.  A powerful new campaign created with BBDO…

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Sandy Hook Promise Launches “Tomorrow’s News” PSA

Stuart Mitchell

Sandy Hook Promise (SHP) has debuted “Tomorrow’s News,” its latest PSA, and “The Dreaming Kind,” an original song by Sheryl Crow on ABC’s Good Morning America during the 8 AM hour.  Donations from the PSA and proceeds from downloads of the song will benefit Sandy Hook Promise’s lifesaving educational programs. “Tomorrow’s News,” a new PSA created with BBDO New York, follows the success of last year’s video “Evan,” which has received over 150 million views and helped reframe the conversation on gun violence prevention.  As with “Evan”, the “Tomorrow’s News”…

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