Month: January 2018

Morton Salt Launch “Erase Food Waste” Campaign

Stuart Mitchell

About 40% of food produced in the U.S. goes to waste. Morton Salt wants to make food waste disappear with its new “Erase Food Waste” campaign developed to help educate consumers about the issue and create opportunities for broad-scale change. Morton Salt’s “Erase Food Waste” campaign kicks off with a thought-provoking video series produced in collaboration with Oscar-nominated director Bryan Buckley. The videos will run on digital and social platforms during the holiday season, when significantly more food waste occurs. “We want to change the way people think about food…

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PHE launches new sexual health campaign ‘Protect against STIs’

Stuart Mitchell

Public Health England had launched ‘Protect against STIs’, a new campaign that aims to reduce the rates of sexually transmitted infections (STIs) among 16 to 24-year-olds through condom usage. The campaign is the first government sexual health campaign in 8 years. To coincide with the launch of the campaign, a new YouGov survey of 2,007 young people reveals current attitudes towards condom use and what prevented them from using protection. Shockingly, the findings revealed that almost half (47%) of sexually active young people said they have had sex with someone…

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Unilever in the UK publishes gender pay gap data

Stuart Mitchell

Unilever in the UK has today published its gender pay gap results Median pay gap for Unilever in the UK is -2.2% Unilever UK Limited (UK specific operations, including factories) median pay gap is -1.3% Unilever UK Central Resources Limited (global functions based in the UK) median pay gap is 14.9% Unilever in the UK has today published its gender pay gap results in line with the government’s Gender Pay Gap regulations introduced in April this year. Unilever in the UK’s overall results are broadly balanced, with the median hourly…

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Interview with Rikki Khanna, Partner at KRFL

Stuart Mitchell

This is another great one, this is an interview with Rikki Khanna Partner at KRFL (Khanna\Reidinga\Faralley\LeBon). An independent, international creative agency in the heart of Amsterdam. I first became aware of them through their campaign for MOIA, the mobility startup from the Volkswagen Group. We spoke about this iniative and ethical marketing in general.  For those people who have not heard of you could you explain a bit about yourself and your background? I’m British but of mixed race descent. At the first opportunity I high-tailed it to London, did…

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French pop artist Christine and the Queens calls for attention to forgotten Congo crisis

Stuart Mitchell

One of France’s biggest pop artists, Christine and the Queens, is calling for urgent attention and action for refugees fleeing violence in the Democratic of the Congo, as concern rises over the number of displaced people fleeing conflict and violence in the country. Travelling with UNHCR, the UN Refugee Agency, Christine visited refugee settlements in neighbouring Uganda, where, during a trip earlier this month to the country’s southwest, she witnessed over 350 refugees arriving from the DRC in a single day, with numbers rising daily. Since 2012 some 236,500 Congolese…

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