Volkswagen starts “We Share” e-mobility car sharing in Berlin

The Volkswagen brand is to launch an extensive all-electric car sharing offering in selected major cities under its “We Share” sub-brand. The first fleet of vehicles will be rolled out in the German capital Berlin, and will comprise 1,500 e-Golf when the service begins operating in the second quarter of 2019, with an additional 500 e-up! following later. These vehicles will gradually be replaced by the first models from the new Volkswagen I.D. family from 2020. Jürgen Stackmann, Volkswagen Brand Board Member for Sales, commented: “We want to motivate young,…

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More firms urged to offer jobs to victims of modern slavery

Firms in hospitality, hairdressing and social care have been urged to offer jobs to the victims of modern slavery. Businesses across various sectors of the economy have followed the lead set by the Co-op and signed up to the innovative Bright Future programme that provides employment for those rescued from slavery. Research by the charity City Hearts amongst potential Bright Future candidates found that almost a third (31 per cent) said they would prefer a job in a hotel or restaurant, social and child care or hairdressing and beauty. That…

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CIPR supports Global Principles of Ethical Practice

The Chartered Institute of Public Relations (CIPR) has stated they are proud to support a universally agreed set of principles aimed at promoting ethical conduct in public relations, as mentioned previously. The initiative – led by the Global Alliance – is backed by the International Association of Business Communicators (IABC), the International Communications Consultancy Organisation (ICCO) and the Public Relations and Communications Association (PRCA).  As a member of the Global Alliance, the CIPR has supported the project since its inception and encourages PR professionals from across the world to adhere to the principles. …

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PRCA and ICCO sign collaborative statement affirming importance of a free press

The Public Relations and Communications Association (PRCA) and the International Communications Consultancy Organisation (ICCO) have joined a host of communications organisations in making a public statement affirming the importance of a free press. The statement has been released to express support for the critical role of a free press and the USA’s First Amendment. It attests to the essential value of a free press to inform decision-making, and decrying attacks on the media as an ‘enemy of the people’. The statement, launched by the Public Relations Society of America (PRSA),…

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HP Delivers Innovations to Public Health with New CDC Pilot Program

HP Inc. has announced its participation in a pilot program run by the Centers for Disease Control and Prevention (CDC) that aims to accelerate the testing of new antibiotics designed to fight antimicrobial resistant bacteria. The pilot uses HP technology to “print” pharmaceutical samples. As part of the pilot, CDC will deploy new HP D300e Digital Dispenser BioPrinters to four regional labs in the Antibiotic Resistance (AR) Lab Network, to develop antimicrobial susceptibility test methods for new drugs. For the first time, regional labs will be able to conduct rapid…

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