Month: April 2020

IPA welcomes government and newspaper industry ad partnership

Stuart Mitchell

The IPA has welcomed the announcement of the government and the newspaper industry’s three-month advertising partnership to help keep the public safe and the nation united throughout the Covid-19 pandemic. According to Newsworks, the newspaper marketing body for national newspapers, the ‘All in, all together’ campaign idea was developed by the newspaper industry as a way of delivering government communications in an intimate, human and compassionate tone that readers can relate to. The partnership begins with a cover wrap and homepage takeover across hundreds of newspaper titles. Says Paul Bainsfair,…

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On National High Five Day, SC Johnson and Save the Children Launch #TheNextHighFive Challenge, Crowdsourcing a New High Five for the Next Generation

Stuart Mitchell

As the COVID-19 pandemic continues to change the way we interact, we’re all looking for creative ways to connect, cope and care for each other. That’s why SC Johnson and Save the Children are joining forces with Astros Manager Dusty Baker to launch #TheNextHighFive Challenge to crowdsource a way to evolve the iconic high five into a non-contact celebration and show of appreciation for friends and family. #TheNextHighFive Challenge is looking for a new, touch-free way to celebrate each other, while equipping today’s children with personal hygiene skills for a…

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Co-op boss kick starts members’ coronavirus fund with own personal donation

Stuart Mitchell

Co-op CEO Steve Murrells is directing his own personal income to kick-start a Co-op Members Fund, which will be channelled into foodbanks, a funeral hardship fund and front-line community causes. The boss of the £10bn turnover business is donating 20 per cent of his salary over a 3 month period into the newly created Co-op Members’ Coronavirus Fund. The fund has been established so that the Co-op’s 4.6 million members can donate their unspent existing member rewards, totalling over £30m, into these vital areas. Initially The Co-op Members fund will…

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Total to Build the Largest Battery-based Energy Storage Project in France

Stuart Mitchell

The development of renewable energy that is intermittent and decentralized requires the security of the electricity grid through flexible electricity storage capacities, especially in the form of batteries. Total launches a battery-based energy storage project in Mardyck, at the Flandres Center, in Dunkirk’s port district. With a storage capacity of 25 megawatt hours (MWh) and output of 25 MW of power, the new lithium-ion energy storage system will be the largest in France. It will be used to provide fast reserve services to support the stability of the French power…

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Triodos wins at British Bank Awards 2020

Stuart Mitchell

Triodos Bank UK has been crowned ‘Customer Service Champion’ at the British Bank Awards 2020 and we’ve been Highly Commended for our Personal Current Account. An overall runner-up position for ‘Best British Bank 2020’ completed a hat trick of accolades at the awards – all thanks to amazing votes and reviews from our customers! There is a growing demand for financial institutions to be transparent and accountable – people are no longer content to hand over their money to be used for purposes that are not aligned with their personal…

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