Year: 2020

Herbalife Nutrition Extends Partnership With National Hispanic Council on Aging Under The Nutrition for Zero Hunger Initiative

Stuart Mitchell

Herbalife Nutrition, a premier global nutrition company, together with the Herbalife Nutrition Foundation, today announced an expanded partnership with the National Hispanic Council on Aging (NHCOA), the leading organization working to improve the lives of older Hispanic adults, their families and caregivers. The partnership empowers the aging Hispanic population with necessary tools to support their health by providing access to healthy nutrition, as well as nutrition education and fitness programs to promote healthy aging. NHCOA joins the Company’s growing network of nonprofit organizations under its Nutrition for Zero Hunger (NFZH)…

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PepsiCo, USAID Launch Five-Year, $20 Million Partnership to Empower Women in Agriculture

Stuart Mitchell

PepsiCo have announced a new five-year, $20 million partnership with the U.S. Agency for International Development (USAID) under the Women’s Global Development and Prosperity (W-GDP) Initiative, supporting the global food and beverage leader’s efforts to empower women in agriculture and help build a more sustainable food system. The goal of the project is to drive inclusivity across the food and beverage industry by demonstrating that actively engaging women as critical drivers of PepsiCo’s sustainable sourcing strategy leads to better business results. According to the Food and Agriculture Organization, if women…

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Poland joins the Plastics Pact network

Stuart Mitchell

The Ellen MacArthur Foundation’s global Plastics Pact network welcomes the Poland Plastics Pact Polski Pakt Plastikowy, led by Kampania 17 Celów. The online launch of the Polski Pakt Plastikowy took place on the 10th September. The Polish Plastics Pact brings together businesses from across the value chain, investors, NGOs, and academia, all working towards a common vision for a circular economy for plastic, in which it never becomes waste or pollution. The Poland Plastics Pact’s 13 members include Alpla, Carrefour, Danone, Jeronimo Martins Kaufland, Korporacja KGL, Lidl, Lotte Wedel, LPP,…

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CAP – How to push the envelope (without breaking the rules)

Stuart Mitchell

The ASA/CAP have released a post called: How to push the envelope (without breaking the rules). I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Rule 2.1 in the CAP Code states that marketing communications must be obviously identifiable as such. But when it comes to direct marketing, what about the envelope in which the marketing communication is contained? We’ve folded the key points into…

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JetBlue Is the First U.S. Airline to Commit to and Achieve Carbon Neutrality for All Domestic Flying

Stuart Mitchell

JetBlue has announced it has followed through on its commitment to go carbon neutral on all domestic flights. Earlier this year, JetBlue became the first major U.S. airline to commit to this critical and measurable step toward reducing its contribution to global warming, and is now the first U.S. airline to achieve carbon neutrality on all domestic flying. On July 1, the airline began offsetting its carbon dioxide emissions (CO2) from jet fuel for all domestic JetBlue-operated flights. JetBlue views carbon offsetting as a bridge to other industry-wide environmental improvements…

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