BMW Group plans to source steel produced with green power and hydrogen from northern Sweden

The BMW Group continues to push forward with climate protection and is systematically pursuing its goal of significantly reducing CO2 emissions at their source in the supply chain. From 2025 on, the company plans to source steel produced with up to 95% less CO2 emissions and without requiring fossil resources such as coal. The BMW Group has now reached an agreement to this effect with the Swedish startup H2 Green Steel, which uses hydrogen and only green power from renewable energies for steel production. Owing to its particularly energy-intensive manufacturing…

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UK Prime Minister and Bill Gates launch £400m partnership to boost green investment

UK Prime Minister Boris Johnson and Bill Gates announced a new partnership between Breakthrough Energy Catalyst and the UK Government to drive investment into the next generation of ground-breaking clean energy technologies. Announced at the Global Investment Summit, the partnership leverages £200 million of private sector investment in the UK to accelerate the development of the cutting-edge climate technologies needed to achieve net-zero emissions by 2050. Catalyst – a program within the larger Breakthrough Energy network – is a new model for public-private sector partnership that brings together businesses, governments,…

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ASA – Alcohol Awareness Week 2021 – Alcohol and relationships

The ASA/CAP have released a post called: Alcohol Awareness Week 2021 – Alcohol and relationships. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. This year’s theme for Alcohol Awareness Week is ‘Alcohol and relationships’, and provides an opportunity for people to reflect on the way alcohol can affect our connections and interactions. We want to get you thinking about your brand’s relationship with responsible advertising and…

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AXA announces a plan to fight against deforestation to preserve biodiversity

AXA has announced new commitments to preserve biodiversity by implementing a plan to fight against the deterioration of forest ecosystems. Deforestation is one of the main causes of biodiversity loss and carbon emissions. It even represents a double loss for the climate because forests are the greatest contributors to carbon capture. To protect these ecosystems, AXA will invest 1.5 billion euros to support sustainable forest management, including 500 million euros in reforestation projects in emerging countries, enabling a total of 25 megatons of CO2 to be captured each year. Currently,…

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PRCA emerges from pandemic in robust financial position – Annual Report

The Public Relations and Communications Association (PRCA) has published its 2020/21 Annual Report, revealing resurgent global growth through the pandemic. The 44-page report details the PRCA’s award-winning efforts to deliver critical support for industry professionals in 2020. From the COVID-19 Taskforce Support Service to free membership grants for those affected by the pandemic, the Annual Report tells a story of community, collaboration, and resilience during a year of global tragedy and disruption.   PRCA Director General Francis Ingham MPRCA commented: “This was the year public relations stood up. For the PRCA, 2020…

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