Day: 21 November 2021

iStock research reveals UK public choose small brands over global to show support for environment

Stuart Mitchell

In the wake of COP26 in Glasgow, iStock, a leader in affordable visual communications for the creative, entrepreneurial and SMB communities, has released research revealing that supporting the environment and supporting the local economy goes hand in hand for many UK consumers. The findings are reported within research for iStock’s creative insights platform Visual GPS, completed in conjunction with global market research firm MarketCast.  Almost a quarter of British consumers (23%) have shopped with smaller, local companies and brands over global ones, as a way to show support and commitment to protecting the planet and creating a sustainable environment. The research also…

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UK advertising spend to exceed £29bn this year with increased recovery predictions

Stuart Mitchell

The latest Advertising Association/WARC Expenditure Report forecasts UK ad spend will grow by 24.8% this year to reach a total of £29.3bn. This latest report surpasses July’s projection (+18.2%) by 6.6 percentage points, making this the largest annual rise on record. Total investment for Q4 2021 – the important Christmas advertising season – is expected to be £7.9bn, again the highest level ever recorded.  The latest dataset also includes revised projections for 2022 showing a 7.7% increase year-on-year to more than £31.5bn. Media channels set for a significant recovery following…

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Consumer scepticism of ethical investment labels on the rise

Stuart Mitchell

Scepticism surrounding ‘greenwash’ and the validity of ESG and ethical investments is on the rise, reveals new research from Triodos Bank UK. The findings of the latest annual Triodos Impact Investing Survey, now in its fifth year, reveal that a quarter of consumers who would not currently invest in an ethical fund (26%) question whether many investments claiming to consider environmental and social impact are truly ethical – a figure that has risen from 17% in 2020. While consumers are keenly interested in the potential power of their investments to…

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Winners Announced for Inspiring Women in Science Awards

Stuart Mitchell

Kiana Aran, an Associate Professor of Medical Diagnostics and Therapeutics at Keck Graduate Institute and The Parent in Science Movement, focused on raising awareness on the barriers faced by academic parents, are the recipients of this year’s Inspiring Women in Science Awards. The awards, organised by Nature Research Awards in partnership with The Estée Lauder Companies, seek to inspire girls and women around the world to engage with STEM subjects, challenge academic barriers and succeed in scientific careers. The winners were announced at a virtual ceremony on 28 October. The…

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Daimler Truck AG and BP to pioneer deployment of hydrogen infrastructure, supporting the decarbonization of UK freight transport

Stuart Mitchell

Daimler Truck AG and BP Advanced Mobility Limited („BP“) have announced plans to work together to help accelerate the introduction of a hydrogen network, supporting the roll-out of a key technology for the decarbonization of UK freight transport. They intend to pilot both the development of hydrogen infrastructure and the introduction of hydrogen-powered fuel-cell trucks in the UK. Under their memorandum of understanding (MoU), BP will assess the feasibility of designing, constructing, operating and supplying a network of up to 25 hydrogen refuelling stations across the UK by 2030. These…

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