Day: 10 April 2022

Leica Camera AG pays homage, once again, to the photographers who witness the world.

Stuart Mitchell

After a first homage in January 2021, then a second in June, the legendary German camera manufacturer launches a third chapter of the campaign “THE WORLD DESERVES WITNESSES”. Preserving the initial approach of creating a campaign solely from existing images, TBWA\Paris and Leica continue to give photography back all its meaning and highlight the singular vision of all those who use their Leica camera to document the world’s beauty, poetry, and unexpected side. This new chapter in the campaign comprises 3 new visuals that will appear in print media, on outdoor posters, and online…

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Co-op moves to 100% Fairtrade South African wine in industry first commitment

Stuart Mitchell

Co-op has announced, in an industry first, that all of the South African wine stocked in its range, across branded and own-label, is Fairtrade. Already the world’s largest retailer for Fairtrade wine, Co-op stocks 57 Fairtrade wines, 45 being from South Africa, and latest figures show that the convenience retailer sold 14.5 million litres of Fairtrade wine in 2020. To further cement its commitment to the South African wine industry, which was hit hard by the impact of Covid-19, Co-op has invested through donations and social premium into a start-up winery, Fairroots, in Olifants River…

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Human Rights Campaign Foundation Releases Business Guide for Supporting Employees in Texas and Beyond

Stuart Mitchell

The Human Rights Campaign Foundation, the educational arm of the nation’s largest lesbian, gay, bisexual, transgender and queer (LGBTQ+) civil rights organization launched a guide for businesses in Texas and around the country on how to support transgender and other LGBTQ+ employees during recent waves of anti-LGBTQ+ and anti-transgender legislative attacks. The new resource is called “An Employer Guide to Supporting Employees in Texas and Beyond.” The resource shares best practices that companies can implement to foster a safe and affirming workplace environment for employees living in states currently considering,…

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Pocc, Clear Channel and Shutterstock team up to launch second year of Art Fund to support underrepresented artists

Stuart Mitchell

Pocc, the creative network driving cultural change, has partnered with UK Out of Home media owner Clear Channel UK and Shutterstock to bolster the second year of their Art Fund designed to champion the work of underrepresented creatives in 2022 whilst bringing art to the outdoors through an artist-in-residence programme. In 2021, Pocc and Clear Channel’s Art Fund promoted the profiles of 41 underrepresented and overlooked Black, Brown and ethnically diverse artists through outdoor media and social channels, delivering an estimated 6 million impressions. This year, alongside offering free outdoor…

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Co-op ‘re-peats’ commitment to only sell peat-free compost as Government consultation closes

Stuart Mitchell

Co-op has ‘re-peated’ its commitment to selling only peat-free bagged compost in its stores as a Government consultation on measures to end the retail sale of peat in England and Wales comes to a close. Last year, Co-op became the first UK supermarket to completely end the sale of peat-based bagged compost in all its stores in a move designed to make it easier for amateur horticulturists to prune their carbon and environmental impacts. Co-op is this year, once again, working with Westland and selling only its New Horizon peat-free…

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