Day: 4 March 2023

CIPR backs global research into use of communication technology

Stuart Mitchell

The Chartered Institute of Public Relations (CIPR) has partnered with public relations and communication digital transformation consultancy Purposeful Relations to conduct a global survey into how the profession understands and uses technology. The research partners also include PRovoke Media, ICCO (International Communication Consultants Organisation) and the WCFA (World Communication Forum Association). The research is supported by Stickybeak which is running the survey on its chatbot research platform, as well as communication technology companies NewsWhip, PressPage and PRophet. The survey takes about 15 minutes to complete and everyone who participates is…

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Unilever, Tesco and In Kind Direct extend charity partnership

Stuart Mitchell

Unilever, Tesco and In Kind Direct have launched the second phase of their ongoing partnership to help families struggling with hygiene poverty in the UK. Research conducted last year by In Kind Direct found that almost half of low-income households have had to go without hygiene products because they can no longer afford them. Responding to the growing need to support charities and households across the UK, the partnership brings together the in-store activation expertise of Unilever and reach of their household brands, Tesco’s scale, store footprint and online reach,…

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Wellbeing of young people stagnates at all time low post pandemic, warns Prince’s Trust Natwest annual research.

Stuart Mitchell

The Prince’s Trust NatWest Youth Index 2023, released recently, finds the overall wellbeing of 16–25-year-olds has flatlined, remaining at the lowest point in its fourteen-year history, with young people least happy and confident in their money and mental health. It reveals the cost of living crisis (57 per cent) and coming recession (34 per cent) are young people’s biggest worries for the future, and how these concerns impact young people’s life goals and career aspirations. More than two fifths (46 per cent) state that economic uncertainty makes them feel hopeless…

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Gillian Anderson has joined the War Child family as an Ambassador

Stuart Mitchell

War Child UK have appointed award-winning television, film and theatre actor Gillian Anderson as a charity Ambassador. Gillian rose to international fame through her leading role in The X-Files and has since given stand-out performances in TV productions such as Bleak House, The Fall, Hannibal and Netflix’s The Crown and Sex Education. Her film roles in the likes of House of Mirth, Viceroy’s House and The Last King of Scotland have been widely celebrated, while theatre roles in The Young Vic’s A Streetcar Named Desire and All About Eve in…

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Tesco launches UK’s largest low-carbon fertiliser roll-out to increase food security and cut the carbon footprint of its veg

Stuart Mitchell

Tesco is partnering with five of its largest field veg suppliers to launch the UK’s biggest ever commercial roll-out of low-carbon fertiliser, which will contribute to boosting the UK’s food security, while also reducing greenhouse gas emissions in its supply chain. The roll-out is expected to reduce GHG emissions by up to 20% in the first year alone, at no extra cost to farmers. Eight promising fertiliser alternatives will be used across 1,300 hectares in the 2023 growing season, with plans to scale up to a minimum of 4,000 hectares…

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