Day: 24 March 2025

Currys and Deloitte Join Forces to Push Tech Recycling

Stuart Mitchell

Currys is excited to support Deloitte’s new ‘Recycle for Good’ launch, empowering Deloitte’s 25,000 UK people to recycle their old tech and electricals at Currys stores. Many people recognise that recycling tech is the right thing to do1 and so Deloitte has drawn on the support of the UK’s number one retail tech recycler, Currys, to assist. Supporting a circular economy Deloitte’s sustainable consumer research found that the majority (59%) of consumers said they are more committed to reducing their waste than the year before2. However, according to Material Focus…

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Pulpex announces £62m Series D funding

Stuart Mitchell

Pulpex Limited, the sustainable packaging technology company, have recently announced a £62m Series D investment round led by the National Wealth Fund (“the NWF”) and the Scottish National Investment Bank (“the Bank”). The NWF will cornerstone the round committing £43.5m in direct equity, with a £10m co-investment from the Scottish National Investment Bank and the balance from existing investors. The fundraise will finance the construction of Pulpex’s first commercial-scale manufacturing facility near Glasgow, marking the NWF’s first investment in Scotland since its transformation. Pulpex has developed a unique, fibre-based bottle…

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The Green House Duo Launches – Communication for Global Impact

Stuart Mitchell

Two different voices from the media and communications industry have joined forces to support clients in driving sustainability through innovative and impactful communication strategies. International media advisor, climate journalist and former Managing Director of Al Jazeera English, Giles Trendle, alongside best-selling author and multi-award-winning communications professional Sangeeta Waldron, have come together to launch The Green House Duo—a partnership committed to promoting sustainability by crafting authentic and meaningful narratives that inspire action. Drawing on diverse experience across the communication industry, they bring a fresh, forward- thinking approach, rooted in the understanding…

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McCain Foods Releases 2024 Global Sustainability Report

Stuart Mitchell

With the release of the global 2024 Sustainability Report, McCain Foods continues to make progress towards its goal to provide products that are more sustainably sourced – delivering good food to consumers, while supporting the communities where it operates.  As part of McCain’s commitment to partnering with more than 3,900 farmers worldwide to implement regenerative agriculture practices across 100% of their potato acreage used to grow McCain potatoes by 2030, we are pleased to report that in fiscal year 2024, 71% of our farmers were Onboarded to the McCain Regenerative…

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TikTok partners with giffgaff to create ‘first-of-its-kind’ end-to-end sustainable advertising campaign with Ad Net Zero

Stuart Mitchell

TikTok has launched a pioneering end-to-end sustainable advertising campaign with giffgaff and MG OMD, in partnership with Ad Net Zero. The TikTok x giffgaff Action 5 pilot, in alignment with Ad Net Zero’s Action Plan, blends creative excellence with environmentally responsible practices. Ad Net Zero is a global industry-wide initiative, launched by the UK’s Advertising Association, aimed at reducing the carbon emissions associated with advertising by supporting more sustainable products, services and behaviours. The campaign puts sustainability at the core of every stage of its development. At the heart of…

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