Day: 18 September 2025

Ocean Outdoor wins contract to operate London’s biggest OOH banner

Stuart Mitchell

Ocean Outdoor has won the long-term contract to operate London’s biggest banner following a competitive tender. The Out of Home (OOH) contract was awarded by Haringey Council. Positioned directly opposite the entrance to London’s Wood Green tube station and overlooking a busy eight lane roadside junction, River Park measures 1,250 square metres. The three-sided canvas occupies the facade of River Park House, a disused 11-storey office block. It is positioned to capture the 13 million annual commuters travelling in and out of central London via tube, bus and road. For advertisers, the location offers high…

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M&S Launches Resale On eBay To Give Clothes Another Life

Stuart Mitchell

Marks & Spencer have announced the launch of its first dedicated resale service for clothing, footwear and accessories on eBay — the destination for branded, pre-loved fashion. The partnership makes it easy for customers to trade in M&S items they no longer wear and offers a one-stop destination to shop favourite styles through the official M&S x eBay store. Pairing eBay’s reach across millions of fashion-conscious shoppers with Reskinned’s expertise in garment repair, resale and recycling, the new online service extends the lifecycle of M&S garments and reduces textile waste…

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CAP – Like, follow and subscribe to our influencer marketing advice

Stuart Mitchell

The ASA/CAP have released a post called: Like, follow and subscribe to our influencer marketing advice. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. In the past 20 years, social media has gone from niche “computer stuff” that confused your parents to some of the world’s most valuable companies. Once businesses tapped into the commercial potential of these websites, their influence on our daily lives…

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CISL launches a new College membership option for their Master’s students

Stuart Mitchell

Starting this year CISL’s Master’s in Sustainability Leadership applicants can choose St Edmund’s to be their ‘home’ in Cambridge. From September, when the application window opens for cohorts joining in 2026, applicants to the Master’s in Sustainability Leadership can choose St Edmund’s as their College. St Edmund’s joins colleges where we have existing relationships, i.e. Fitzwilliam, and Robinson Colleges. Master’s in Sustainability Leadership for the Built Environment students will continue to be members of Wolfson College. Although students can choose any College at Cambridge, these four Colleges are well placed…

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Out of Home Advertising Revenue Rises to $2.86 Billion in Q2 2025

Stuart Mitchell

Out of home (OOH) advertising revenue grew 3% in the second quarter of 2025, reaching $2.86 billion, according to the Out of Home Advertising Association of America (OAAA). The Q2 performance boosted OOH year-to-date (YTD) growth to 2.6%.  “OOH mirrors the cultural and social moments that shape how people spend their time,” said Anna Bager, President & CEO, OAAA. “Whether it’s on a global stage like the World Cup, national brand campaigns,  or in the center of a local community, OOH is where brands show up to connect with audiences…

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