Day: 2 July 2026

Consultation launches on most comprehensive Net Zero Transition Plan for the resources and waste sector

Stuart Mitchell

As an essential service provider to the UK economy, the resources and waste sector represents 6% of the UK’s greenhouse gas emissions. It collects, sorts, treats, recovers value from and safely disposes the materials from households, businesses and public services – keeping the streets clean, protecting public health, and enabling thriving local economies and environments.  But the sector is at the mercy of what enters the waste stream and emissions are a resultant mix, warns a consortium of key industry bodies that is setting out a practical sector plan towards…

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Royal London puts customers in charge with new ‘Royal London Works For You’ campaign

Stuart Mitchell

The UK’s largest customer-owned life, pensions and investment company, Royal London, has launched its new brand positioning and integrated campaign ‘Royal London Works For You’, created with VCCP.  This marks a pivotal moment in how Royal London shows up – putting its customer-owned difference front and centre. ‘Royal London Works For You’ emphasises how it doesn’t just work with customers but for them, showcasing the pension giant’s position as a trusted partner that’s run for customers, not shareholders.  At the heart of the campaign sits a hero 30” film that…

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England rugby legend Joe Marler fronts national campaign to modernise masculinity after study reveals men struggle to compliment their mates

Stuart Mitchell

Joe Marler’s nationwide initiative challenges the unspoken ‘boy code’ after a study revealed that a staggering 21% of UK men cannot remember the last time they received a compliment. Furthermore, three per cent claim they have never received praise in their entire life. According to the concept of “Boy Code,” coined by psychologists such as Dr. William Pollack, boys from an early age are often socialised to be tough, independent, stoic, and dominant, which can make some men less likely to express emotions openly – including giving compliments – because…

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Prevented Ocean Plastic Sponsors New Research To Advance Circularity In East Africa

Stuart Mitchell

This World Oceans Day, Prevented Ocean Plastic announces the results of a landmark scientific assessment funded by the programme, examining plastic waste flows and circular economy opportunities in Dar es Salaam, Tanzania- one of Africa’s fastest-growing coastal cities. Conducted by thethe University of Georgia’s Circularity Informatics Lab founded by Dr. Jenna Jambeck, the study, a Circularity Assessment Protocol (CAP), provides one of the most comprehensive, data-driven analyses to date of how plastic moves into, through, and out of a major urban center at high risk of ocean plastic leakage. The…

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Light in the Darkness: Powerful XR Experience Illuminates a Holocaust Survivor’s Story

Stuart Mitchell

As the number of living Holocaust survivors continues to decline, the challenge facing educators and cultural institutions is not just how to archive their testimonies, but how to ensure future generations can emotionally connect with these stories. In response to the challenge, the Conference on Jewish Material Claims Against Germany (Claims Conference) has commissioned Benno’s Light, a powerful mixed-reality experience that transforms a Holocaust survivor’s memories into an intimate cinematic journey – preserving not only history, but voices too.  The immersive experience, which will be available in desktop, mobile and…

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