Category: Industry News

CAP – Squash those Code breaches – it’s Veganuary!

Stuart Mitchell

The ASA/CAP have released a post called: CAP – Squash those Code breaches – it’s Veganuary!. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Just as you’re still processing March 2020, here comes January 2022! For many, the new year brings health-conscious resolutions – gyms, diets, life overhauls, and in recent years, Veganuary. Whilst the popularity of a vegan January might be increasing, there…

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PRCA partners with ISMAUK to tackle stress and mental health issues

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has partnered with the International Stress Management Association (ISMAUK) to help reduce the stigmas attached to stress and mental health issues in the PR and communications industry.  ISMAUK is the leading professional body for workplace and personal stress management, wellbeing and performance, and will collaborate with the PRCA on events and initiatives throughout 2022, to help support its UK members.  Earlier this year, the PRCA, CIPR, and Opinium conducted research, which found 90% of PR professionals have struggled with their mental wellbeing to some extent over the past…

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CAP – CBD marketing: a potted guide for budding entrepreneurs

Stuart Mitchell

The ASA/CAP have released a post called: CBD marketing: a potted guide for budding entrepreneurs. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. With the recent announcement that the UK has become the world’s second largest consumer market for cannabinoid products, the importance of ensuring that CBD advertising is compliant with the Advertising Codes is more essential than ever. Here are four top tips…

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CAP – Changes to our Copy Advice service

Stuart Mitchell

The ASA/CAP have released a post called: Changes to our Copy Advice service. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. From 5pm on 17 December, we will be removing our copy advice telephone line, which will result in all copy advice enquiries being channelled through our webform. After careful consideration, we believe that this change is necessary to maintain fairness and quality of…

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CAP – The CAP Code and the rules for video sharing platforms

Stuart Mitchell

The ASA/CAP have released a post called:  The CAP Code and the rules for video sharing platforms. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. From today, 7 December 2021, the way we regulate advertising on some video-sharing platform (VSP) services will be changing. We have been designated by Ofcom as the co-regulator for VSP-controlled advertising appearing on UK-regulated VSP services. A new Appendix has been included…

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