Ferrero’s Chief Institutional Affairs and Corporate Communications Officer, Phil Myers, takes over as Deputy President. Senior executives from First Bank of Nigeria, Kenvue and Nissan join CMOs from Cathay Pacific, Etihad, Nestlé, Nissan, PepsiCo and L’Oréal on WFA leadership team. David Wheldon OBE has been named as the new President of the World Federation of Advertisers (WFA), replacing Raja Rajamannar, Chief Marketing and Communications Officer at Mastercard, who is stepping down after six years in the role. Wheldon, who was previously WFA President from 2015 to 2019, is currently Chief…
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Airbus Canada rolls out sustainable aviation fuel, unlocking 100% SAF capacity across all delivery centres worldwide
The first sustainable aviation fuels (SAF) delivery recently took place at the Airbus Canada’s A220 site, enabling the Mirabel teams to use SAF for production, customer acceptance and test flights. This now means that all Airbus commercial aircraft assembly sites around the world are now using sustainable aviation fuel (SAF) for their internal operations. During the course of 2025, all Airbus commercial aircraft delivery centers around the world will offer SAF to customers for ferry flights. This year alone, in 2025, over 600,000 litres of SAF with a 30% blend…
OAAA Announces 2025 OBIE Awards Shortlist and Inducts American Express into the OBIE Hall of Fame
The Out of Home Advertising Association of America (OAAA) is unveiling the shortlist for the 83rd Annual OBIE Awards, celebrating creative excellence and innovation in out of home (OOH) advertising. For more than eight decades, the prestigious OBIE Awards have set the benchmark for outstanding OOH creative — highlighting the intersection of artistry, technology, and strategic storytelling while spotlighting award-worthy work that is shaping the future of the industry. As part of this year’s celebrations, American Express will be inducted into the OBIE Hall of Fame, recognized for its enduring…
Yorkshire & London Students Triumph in CIM’s Global Marketing Challenge, The Pitch
The Chartered Institute of Marketing has announced AdEd from King’s Business School, King’s College London, and Paws and Claws Crew from the University of York, as the undergraduate and postgraduate winners of its global student marketing competition, The Pitch. Now in its fourteenth year, The Pitch saw students from leading UK and international universities compete to respond to a real-life marketing challenge, in a bid to win the title of ‘Marketers of the Future’. The competition aims to equip students for a professional role in marketing, empowering them to drive…
WMO report documents spiralling weather and climate impacts
The clear signs of human-induced climate change reached new heights in 2024, with some of the consequences being irreversible over hundreds if not thousands of years, according to a new report from the World Meteorological Organization (WMO), which also underlined the massive economic and social upheavals from extreme weather. Key messages Key climate change indicators again reach record levels Long-term warming (averaged over decades) remains below 1.5°C Sea-level rise and ocean warming irreversible for hundreds of years Record greenhouse gas concentrations combined with El Niño and other factors to drive…