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Serviceplan launches cultural marketing agency

Stuart Mitchell

The global demand for consulting and expertise in the area of cultural marketing is growing rapidly. Serviceplan is strengthening its offering in this area from 1st January 2024 with a separate unit and newly developed data-based brand analysis tool. Serviceplan Culture will be headed by hip-hop content creator and music journalist Niko Backspin as Chief Cultural Officer, former TikTok manager Franziska Gregor as Managing Director, and communications expert Sven Labenz will also take on the role of Managing Director. A high-calibre, diverse Culture Council will offer direct access to the…

Green job adverts fall by 26%, but are slightly more resilient than other roles in a cooling labour market

Stuart Mitchell

The number of green jobs advertised in the UK has fallen from the record levels recorded in 2022, albeit at a smaller rate than the decline seen in the UK’s job market overall, finds PwC’s latest Green Jobs Barometer.  High interest rates and a challenging economic backdrop have seen the number of total advertised roles fall by 29%, while the number of green jobs fell by 26%. This degree of resilience of green jobs has seen their share of the UK labour market increase to 2.3% (up from 2.2% in…

Latest research shows social enterprise is mission critical to fixing the UK economy

Stuart Mitchell

The latest State of Social Enterprise report by Social Enterprise UK shows a growing sector that is not only profitable and productive but truly pioneering in its impact for people and planet. This year’s report titled ‘Mission Critical’ estimates that there are 131,000 social enterprises across the country, representing almost one in 42 of all UK businesses. Overall, the research shows a movement creating huge impact, despite complex challenges restricting its potential. Not only are social enterprises doing right by society and the environment, they are performing well in economic…

New Utilita Giving Chief Executive Announces £5 Million Food And Fuel Poverty Relief Fund

Stuart Mitchell

Utilita Giving’s new Executive Director has this week announced a £5 million fund dedicated to help households access the food and fuel they need. Founded earlier this year – and boosted by £5m seed funding from the UK’s leading Smart PAYG energy supplier, Utilita Energy – Utilita Giving will provide aid, tools, and advice to lift households out of food and fuel poverty now, and in the future. The fund is split into a variety of grants for anyone – not just Utilita customers – to apply for.  The charity…

The Ad Council’s 69th Annual Public Service Award Dinner Celebrates Extraordinary Progress of Social Impact Efforts and Inspires the Media and Marketing Industries to Come Together for Tomorrow

Stuart Mitchell

On Thursday, November 30, the Ad Council, America’s leading organization harnessing the power of communications for social change, held its Annual Public Service Award Dinner. Jamie Dimon, Chairman and CEO of JPMorgan Chase, was honored for his exceptional contributions to corporate citizenship, including his support for numerous Ad Council campaigns. Grammy Award-winning artist Brittany Howard was recognized by the organization as a “Champion of Good” and performed “You’ll Never Walk Alone” at the event hosted by actress, comedian and “Saturday Night Live” alum Cecily Strong. The Dinner also featured live…