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Kinder and University of East London explore how shared play strengthens emotional bonds in families

Stuart Mitchell

In countries across the world, as parents will be preparing for the school holidays ahead, Kinder is releasing findings of new preliminary research conducted by the Institute for the Science of Early Years at the University of East London (UEL), which reveals the extraordinary power of shared play in strengthening family bonds.   Supported by Kinder, one of the most beloved Ferrero brands, this study used state-of-the-art wearable technology worn by children and family members to capture real-time emotional and physical dynamics during in-home play sessions. The research explores how…

EcoVadis Data Shows 167% Surge in Sustainability Ratings As ROI of ESG Comes into Focus

Stuart Mitchell

A new report from EcoVadis finds that businesses around the world are strengthening their efforts to improve environmental, social, and ethical performance across their operations and supply chains. The ninth annual Global Supply Chain Sustainability Risk & Performance Index analyzed 89,000 companies, including nearly 50,000 rated in 2024 alone, and shows the number of sustainability ratings conducted globally has grown 167% over the past five years. Asia-Pacific Makes the Most Progress in 2024 Asia-Pacific (APAC) stood out as making the strongest gains in 2024, with companies there increasing their average…

American Tower Corporation Releases 2024 Sustainability Executive Report

Stuart Mitchell

American Tower Corporation recently announced the release of its 2024 sustainability executive report and accompanying indices and supplements, which highlight the Company’s progress across its three sustainability pillars: Environment, Social, and Governance. The report underscores American Tower’s commitment to aligning sustainability with operational excellence and long-term value creation. “Our sustainability strategy is rooted in driving business value while addressing the evolving needs of our customers and communities,” said Steve Vondran, American Tower’s President and Chief Executive Officer. “Through initiatives like our energy program, digital access efforts and operational efficiency improvements,…

PRCA Global Confidence Tracker Q2 2025 reveals sharp drop in agency confidence amid shifting strategies

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has published the findings of its Q2 2025 Global Confidence Tracker*, conducted by Question & Retain. The results highlight a marked decline in agency confidence worldwide as macroeconomic pressures and strategic reassessments continue to reshape the sector. The data reveals a significant change in sentiment across the global PR industry. The proportion of respondents describing themselves as “very confident” has halved from 22% in Q1 to just 11% in Q2. Meanwhile, those reporting low confidence (“not very confident” or “not confident at all”)…

Puerto Rico Advertising Association and Effie Worldwide Announce Launch of Effie Awards Puerto Rico

Stuart Mitchell

The Puerto Rico Advertising Association, in partnership with Effie Worldwide, proudly announces the launch of the Effie Awards Puerto Rico, marking the first time the globally recognized awards for marketing effectiveness will be held on the island. This landmark initiative replaces the former “Cúspide Strategy and Effectiveness” categories that were part of the Cúspide National Festival until its 2023 edition. With this new chapter, Puerto Rico becomes part of Effie’s elite global network, joining over 55 programs around the world that set the gold standard for marketing effectiveness. The Effie Awards Puerto Rico will…