Airbnb has made a £1.25 million donation to English Heritage, supporting the charity’s conservation and repair of historic houses, castles, abbeys and other ancient sites in its care. The commitment is a boost to heritage tourism and will help restore some of England’s most important historical attractions and homes. English Heritage looks after more than 400 historic sites across England, from Stonehenge to Hadrian’s Wall, Dover Castle to the York Cold War Bunker, and as a registered charity, relies on donation support to protect the future of these iconic sites.…
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Airbnb Introduces Airbnb.org
As communities around the world grapple with the devastating impacts of natural disasters and the ongoing COVID-19 pandemic, Airbnb are announcing the launch of Airbnb.org, an independent 501(c)(3) nonprofit organization dedicated to facilitating temporary stays for people in times of crisis. The inspiration for Airbnb.org began in 2012 with a single host named Shell who opened up her home to people impacted by Hurricane Sandy. This sparked a movement and marked the beginning of a program that allows hosts on Airbnb to provide stays for people in times of need. …
Read MoreAirBNB partners with Danny Glover in bid to reach out to people of colour
In the past Airbnb has faced controversy due to instances of hosts controlling their own bookings and then refusing to accept or cancelling a booking due to the race or ethnicity of the guest. Over the past few years they have looked to create a more diverse workforce. In June Airbnb’s Chief Marketing Officer, Jonathan Mildenhall, tweeted a note to creatives asking for women and “creatives of color” to meet with him at the Cannes Lions International Festival of Creativity. However just last month, an Airbnb host was penalised for…
Read MoreTragedies bring out the best in companies
It’s been a rough week for some following Hurricane Harvey, but it’s nice to see some companies doing their bit. It’s at times of tragedy that companies find themselves in a position to help, and whilst they’re helping others it also works as marketing to show the softer and more human side of multinationals. AirBNB have encouraged people to open their homes: https://twitter.com/AirbnbHelp/status/902557087258951681 It’s also not just Hurricane Harvey they’ve been tackling this week they have done something similar in India, where there is flooding in Mumbai: https://twitter.com/Airbnb_in/status/902768417308073985 The Drinks…
Read MoreAirbnb looks to recruit more female and non white creatives
Airbnb’s Chief Marketing Officer, Jonathan Mildenhall, has tweeted a note to creatives asking for women and “creatives of color” to meet with him at the Cannes Lions International Festival of Creativity this June. https://twitter.com/Mildenhall/status/866695316786913280?ref_src=twsrc%5Etfw&ref_url=http%3A%2F%2Fwww.adweek.com%2Fbrand-marketing%2Fairbnb-cmo-wants-to-meet-women-and-creatives-of-color-at-cannes%2F The link on the tweet goes to their site which states: “Going to Cannes Lions this year? The most diverse brand needs the most diverse creative team. If you’re a creative of color or a woman in the creative industry, and have A-class work we want to meet you while you’re there. And if you’re not…
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