Tag: ASA

ASA – Back in Black Friday – Getting your promotional offers in line

Stuart Mitchell

The ASA/CAP have released a post called: Back in Black Friday – Getting your promotional offers in line. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Autumn is truly upon us, and with it comes the inevitable countdown to one of the biggest consumer events of the year, Black Friday.  One day has rapidly evolved into almost two weeks of sales so it is important…

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ASA – International Men’s Day 2022

Stuart Mitchell

The ASA/CAP have released a post called:  International Men’s Day 2022. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. There are six key tenets of International Men’s Day (19 November); to promote positive male role models, celebrate men’s positive contributions, focus on men’s health and wellbeing, highlight discrimination, improve gender relations, and promote gender equality and to create a safer, better world. The ASA…

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ASA – Monitoring compliance in the fertility clinics industry

Stuart Mitchell

The ASA/CAP have released a post called:  Monitoring compliance in the fertility clinics industry. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We have issued a joint letter with the Competition and Markets Authority (CMA) to the fertility clinics industry to promote compliance across the sector and ensure patients are not being misled. This follows work by both our organisations to provide help and…

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A new ASA ad campaign? Oooh yes!

Stuart Mitchell

The ASA/CAP have released a post called:  A new ASA ad campaign? Oooh yes!, talking about their latest ad casmpaign. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We’re excited to announce that this week we are launching the UK rollout of our consumer-facing ad campaign. We developed the campaign in partnership with the Advertising Association’s (AA) Trust Working Group, with creative by The…

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The industry panels that help the ASA and CAP in their regulatory decision making

Stuart Mitchell

The ASA/CAP have released a post called:  The industry panels that help the ASA and CAP in their regulatory decision making. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The ASA and CAP often need to make decisions in areas that are very complex and in exceptional cases we may need to take a view from industry experts to ensure our recommendations and decisions…

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