Tag: ad campaign

A new ASA ad campaign? Oooh yes!

Stuart Mitchell

The ASA/CAP have released a post called:  A new ASA ad campaign? Oooh yes!, talking about their latest ad casmpaign. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We’re excited to announce that this week we are launching the UK rollout of our consumer-facing ad campaign. We developed the campaign in partnership with the Advertising Association’s (AA) Trust Working Group, with creative by The…

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FAIR Launches Spanish and English Ad Campaign Highlighting Amnesty Efforts Amid Historic Border Crisis

Stuart Mitchell

The Federation for American Immigration Reform (FAIR) launched a major targeted Spanish and English digital ad campaign this week highlighting misguided amnesty efforts amid the Biden Border Crisis. This is happening in the wake of new data showing the political shifts in Hispanic voting preferences.  “Congressional Democrats are still pushing for the largest amnesty in American history amid a border crisis triggered by President Biden, and it’s serving no one, including Hispanic Americans who are increasingly showing their independence through shifting voting patterns,” said Dan Stein, president of FAIR. Despite…

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Nespresso Launches Ad Campaign For Climate Week That Plants Trees Every Time Someone Watches It

Stuart Mitchell

Nespresso has launched a video ad campaign that plants trees every time someone watches it. The coffee brand’s “Everyday Acts” digital campaign, which premiered during Climate Week NYC, has been launched to highlight the small, daily things that consumers can do to help the planet, as well as shine a light on Nespresso’s sustainability journey.  To further support its longstanding sustainability commitments, the coffee brand partnered with global ad tech company Good-Loop on a brand new ad format that unlocks a donation to fund tree planting around the world. The…

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ASA – It’s about trust: the ASA ad campaign in Scotland

Stuart Mitchell

The ASA/CAP have released a post called: It’s about trust: the ASA ad campaign in Scotland. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Wherever they appear – on TV, radio, in newspapers, on posters, in cinemas, on websites or social media – we should all be able to trust the ads we see, hear and interact with every day. Our experience tells us…

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New ACLU Ad Campaign Urges Congress to Ensure Universal Access to COVID-19 Testing and Treatment

Stuart Mitchell

The American Civil Liberties Union launched a new five figure digital ad campaign on Facebook and Instagram in Arizona, Florida, Michigan, New Jersey, and North Carolina urging members of Congress to ensure access to COVID-19 testing and treatment for everyone in the United States, regardless of immigration status. The ads, targeting Sens. McSally, Sinema, Rubio, Stabenow, Peters, and Tillis and Rep. Pallone, remind the members that until all of us are covered, all of us are at risk for COVID-19.  Each bill that Congress has enacted has left tens of…

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