Enough Is Enough (EIE), a non-profit organization dedicated to making the Internet Safer for Children and Families, launched a new campaign this week in recognition of Random Acts of Kindness Week 2018 (“RAK Week”) held Feb. 11-17. The campaign, “Random Posts of Kindness,” is designed to generate a culture of dignity and respect in order to create a safer, more civil Internet, and includes a special Valentine’s initiative, “Sweet Tweets.” EIE has created a platform of original graphics containing positive and uplifting messages for users to share on social media. Additionally, users can use the…
Read MoreMonth: February 2018
National Millennial Community joins the HackerAgency to Create PSAs to Bring Awareness to Cyberbullying
To bring awareness to the growing number of suicides among young teens and the devastating effects of cyberbullying, the National Millennial Community – a nationwide millennial movement founded by IW Group Inc.– has joined HackerAgency, a global digital/direct marketing agency, to create a series of public service announcements addressing this major mental health issue. Suicide is the number three killer of teens; twenty percent of adolescents who are bullied online contemplate suicide, and about 1 in 10 attempt suicide, according to research done by CyberbullyHotline. “Millennials recognize that we…
Read MoreCatholic Family Center Launches “See Their Stories” Public Service Announcement Campaign
Catholic Family Center (CFC) announces the launch of “See Their Stories” campaign at www.SeeTheirStories.org in effort to bring clarity surrounding the mistrust and misunderstanding of the refugee resettlement story in the US. The series of 15- and 30- second public service announcement-length videos capture the personal vignettes of refugees who have resettled in the United States… stories of great loss and great hope. CFC has made these available as free downloadable and editable PSAs and still shots, suitable for any resettlement service providers and individuals who help refugees achieve independence to…
Read MoreTougher standards on gambling advertising announced
Today, the Committees of Advertising Practice (CAP) has announced tougher standards on gambling advertising, focusing on ads’ appeal to problem gamblers and on free bets and bonuses. Both sets of standards form part of continued efforts to make sure regulation prevents harm and promotes responsible advertising. The new standards on problem gambling: Restrict ads that create an inappropriate sense of urgency like those including “Bet Now!” offers during live events; Curb trivialisation of gambling (e.g. encouraging repetitive play); Prevent approaches that give an irresponsible perception of the risk or control…
Read More2018 Women of Tomorrow shortlist revealed
Thirty-three extraordinary women working in the communications industries have been shortlisted for the Women of Tomorrow Awards 2018, run by the IPA and Campaign. Selected from almost 200 entries, this year’s shortlist work across a variety of industry disciplines including creative, innovation, media planning, new business and strategy. As well as being passionate champions of furthering female talent within the industry, a number of the women shortlisted are also involved in commercial and charity enterprises outside of their working life. The winners will be chosen by a panel of 12…
Read More