CAP – Like, comment and comply – YouTube and the CAP Code

The ASA/CAP have released a post called: Like, comment and comply – YouTube and the CAP Code. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Launched in 2005, and acquired by Google the following year, the aptly named video-sharing platform ‘YouTube’ is often reported as one of the most used social media platforms.  With a wide range of content uploaded by an equally wide range…

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Lidl GB and Love Food Hate Waste Scotland team up to tackle food waste

Lidl GB has teamed up with Love Food Hate Waste Scotland to launch a series of food waste-free shopping lists that will help Scots plan better, save money and fight the climate crisis.  In addition to weekly shopping lists for a family of four, the initiative also includes guidance on food storage and creative ways to use up leftovers. ‘Great Taste, No Waste’ comes as a YouGov poll reveals more than half of Scots (56%) are now feeling more stressed about their food shop since the pandemic began.  By using…

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Tesco announces extension of improved payment terms for small suppliers

Tesco has announced it will be extending its improved payment terms for its smaller suppliers until 31 January 2021. Nearly 2,000 suppliers will continue to have their invoices paid immediately, instead of the usual 14 days. Since the beginning of the COVID-19 pandemic, smaller suppliers have been amongst the hardest hit in the food industry. This extension of Tesco’s improved payment terms will mean small businesses will continue to be supported throughout the busy Christmas period and beyond. Chief Product Officer, Andrew Yaxley said: “With uncertainty in the food sector…

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C4 launches unique ad-break takeover for The Great High Street Comeback

To show the Great British public that the high street is back and open for business, Channel 4 will tonight launch ‘The Great High Street Comeback’ – an exclusive ad-break takeover in partnership with American Express, Coca-Cola, Bought by Many, Lloyds Bank and Rightmove. The break will see these five major brands and Channel 4 come together to each donate a 30 second ‘comeback’ ad spot to an independent high street business from across the UK, in a gesture which will help raise the profile of their area and business…

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67 million clothes could be discarded by UK homes post lockdown

The latest public survey by WRAP suggests that two in five UK citizens (41%) have had a clear out of unwanted textiles and clothing during the Covid-19 lockdown, with the majority storing their items at home until lockdown lifts. The sustainability body has published its findings (Citizen Insights: Textiles and COVID-19 Survey) to help the charitable sector, local authorities and recyclers prepare for the expected influx of textiles likely to be donated to charity shops and via other donation routes, as these begin to reopen over the coming weeks. WRAP’s…

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