FCB Inferno has partnered up with award-winning UK company Limb Art, a British design and manufacturing company dedicated to producing stylish prosthetic leg covers. Limb-Art was founded by former Paralympic swimmer and medalist Mark Williams and his wife, Rachael. Designed for those with either above and below knee prostheses, LIMB-Art leg covers combine superior quality material and construction with cutting edge design and technology to provide robust, affordable and above all cool designs to help those with disabilities feel proud of their prosthetics. Junior Creative Amy Bland initially approached the…
Read MoreDay: 14 August 2021
Royal Mail charges up its fleet with ten-fold increase in electric vehicles
Royal Mail has announced a ten-fold increase in the number of electric vehicles it runs across its UK fleet with plans to introduce around 3,000 additional, low-emission vans throughout the UK. The vehicles, liveried in traditional Royal Mail red, are a new chapter in the Company’s ongoing drive to reduce its operational emissions still further. The Company will additionally introduce charging points to all the Delivery Offices set to receive the vehicles as part of the plans. The roll out of the vans will initially focus on ultra-low emission zones…
Read MoreGenpact Installs Racing Car Built from Three Tonnes of Ice at London’s Tower Bridge in Bid to Fight Climate Change
Genpact, a global professional services firm focused on delivering digital transformation, is inviting the world to help fight climate change in a 24 hour fundraising campaign, ‘Melting Point,’ which draws attention to the perils of our warming planet. Ahead of this weekend’s Formula E London E-Prix, Genpact’s ‘Melting Point’ campaign sees a sustainably sourced three-tonne ice replica of an Envision Virgin Racing Formula E car installed by Tower Bridge in Potters Field Park, with people invited to predict the percentage of total ice melt as it is exposed to the…
Read MoreFlipkart and Myntra Join Hands with Canopy to Advance Sustainability Efforts and Conserve Forests
Flipkart Group, India’s homegrown consumer internet ecosystem including Flipkart, and Myntra, one of India’s leading fashion and lifestyle destinations, announcing its commitment to responsible sourcing of sustainable packaging and man-made cellulosic fibers in collaboration with not-for-profit environmental organisation Canopy. Flipkart and Myntra recognise the role of the world’s forests in maintaining climate stability, preserving biodiversity, and protecting the rights of Indigenous communities. The companies have joined Canopy’s Pack4Good and CanopyStyle initiatives to extend their sustainability commitment to move towards sustainable packaging and material sourcing. Recently, they also announced a shift…
Read MoreEmail engagement for Not-for-Profit organisations increases amid the pandemic
The Data & Marketing Association (DMA) and Validity have published the ‘Email Benchmarking Report 2021’. The research reveals that Not-for-Profit organisations have seen vastly improved email metrics throughout the pandemic – as have utilities companies. According to the research, the best performing sector for click rates was Not-for-Profit, which is up to 6.9% – the highest recorded value since the study began. This impressive increase from last year’s figure (3%) could be explained by many people feeling the need to contribute and make someone else’s life better – especially charities…
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