Day: 19 May 2022

This Girl Can partners with Regatta Great Outdoors and Strava

Stuart Mitchell

This Girl Can has announced partnerships with online activity tracker Strava and outdoor clothing company Regatta Great Outdoors as it continues its quest to inspire more women to get active on their own terms. The partnerships, that will launch in May, are the first in an innovative new working model for the award-winning campaign. Celebrating and building women’s confidence to get active has been at the heart of This Girl Can since its launch in 2015 and this new model will see the campaign work with high-profile brands and organisations…

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Corporate Leaders Groups top InfluenceMap ranking on climate policy engagement

Stuart Mitchell

InfluenceMap has recently launched an interactive platform tracking influencing efforts of companies and industry associations on key files within the EU Green Deal’s landmark initiative of the ‘Fit for 55’ package. The Corporate Leaders Groups were awarded an “A” ranking for their ongoing policy engagement for climate action, topping the industrial association list. InfluenceMap ranked 70 companies and 30 industry associations headquartered in the EU based on how they have supported or opposed the advancement of more ambitious climate action. Their assessment and scoring methods focus on companies’ and industry associations’ publicly available…

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RNIB says it’s time to improve accessibility of streaming services for viewers with sight loss

Stuart Mitchell

The Royal National Institute of Blind People (RNIB) says that blind and partially sighted people are tired of waiting, and now is the time for Government to stick to their word in improving the accessibility of video on demand (VOD) services. According to the Media Nations 2021 Report published by Ofcom in September last year, nearly half of UK adults consider VOD services, such as ITV Hub, BBC iPlayer, All4, Now TV and Disney+, their main way of watching TV and film content. Despite their rise in popularity over the…

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‘Unleash Your Inner Rebel’ – a leadership conference headlined by author Matthew Syed

Stuart Mitchell

Comms Rebel is to host its first-ever event, Unleash Your Inner Rebel, on Tuesday, 14 June, 2022 at etc.venues in Manchester. The conference, supported by the PRCA, is set to be unlike any other conference for experienced leaders in Communications, PR, Marketing, HR, and Operations. Every element of the event has been meticulously thought through to ensure participants get the most out of it. Matthew Syed, sauthor of Rebel Idea and Black Box Thinking, will kickstart the experience with a talk about the power of diverse thinking. Followed by a…

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Apple expands the use of recycled materials across its products

Stuart Mitchell

Apple has released new details on the increased use of recycled content across its products. For the first time, the company introduced certified recycled gold, and more than doubled the use of recycled tungsten, rare earth elements, and cobalt. Nearly 20 percent of all material used in Apple products in 2021 was recycled, the highest-ever use of recycled content. Apple released new details on this progress, its recycling innovation efforts, and clean energy in its 2022 Environmental Progress Report. The company also shared new ways customers can celebrate Earth Day,…

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