CIPR announces 2026 Excellence Awards winners

The Chartered Institute of Public Relations (CIPR) has honoured the profession’s finest campaigns, teams, and practitioners at its 42nd annual Excellence Awards. This year’s awards saw six organisations each securing two wins on the night. Tin Man, the British Beer and Pub Association, Golley Slater, Mediator, MHP Group, and Sanctuary were the big winners on the night, each taking home two awards as nearly 500 PR and communications professionals joined magician and presenter Ben Hanlin at the Royal Lancaster Hotel in London to celebrate the best work in PR over…

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PRCA to launch first independent AI tool certification for the PR industry

The Public Relations and Communications Association (PRCA) will launch the first independent quality certification for AI and martech tools serving the PR industry. The certification is being developed by the PRCA Innovation Working Group, a practitioner-led body of agency leaders, enterprise communications directors, and technology specialists established to future-proof the profession. No professional standards yet The decision to develop the certification follows a clear gap in the market. PR agencies are confronted with a growing number of AI tools and platforms, each claiming to transform communications practice. No independent body…

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Concern about social media misinformation fails to curb use among young Brits

Despite almost 80% of the younger generation (16-34s) being concerned by the amount of misinformation on social media, they still spend over 2.5 hours per day on it. This is according to new 2026 IPA TouchPoints data, released on 1 July. Today marks the 20th anniversary of the pioneering dataset during which time it has captured more than 33 million half-hour slots of audience behaviour, creating one of the richest single-source views of Britons’ daily lives and media habits. The latest TouchPoints data reveals that a considerable 78.7% of all…

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UN Global Dialogue opens with urgent call for safe and inclusive AI that benefits all

AI safety, accountability and human oversight among topics to be discussed. The United Nations recently kicked off a global dialogue bringing together governments, tech companies, academia, civil society and the technical community to facilitate discussions on artificial intelligence governance. AI is advancing at runaway speed. The question is whether we will govern it together – or let it govern us. For the first time, the AI Dialogue gives every country a seat at the table. We must now turn global participation into global action – to make AI safer, fairer,…

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