Category: Industry News

Milk & Honey PR expands to the US, appointing Paul Cohen as its first CEO North America

Stuart Mitchell

Milk & Honey PR has expanded to North America, opening an office in New York City, which will be led by Paul Cohen, who joins as partner and CEO North America. This marks the agency’s second international market expansion, after its 2019 launch in APAC, opening an office in Sydney headed by Caroline Addy.   Paul brings to Milk & Honey more than two decades of communications experience across three continents. Previously he spent 17 years at Ketchum, where he held senior positions in their Shanghai, Hong Kong, Brussels and New York…

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CAP – To include or not to include? – VAT in stated prices

Stuart Mitchell

The ASA/CAP have released a post called: To include or not to include? – VAT in stated prices. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The CAP Code requires that prices in ads include non-optional taxes, duties, fees and charges that apply to all or most buyers. This applies to all advertising and marketing materials, including websites and social media profiles. Because the…

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CAP – Celebrate your advertising with Pride

Stuart Mitchell

The ASA/CAP have released a post called: Celebrate your advertising with Pride. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. June is Pride Month, when the world’s LGBT+ communities come together to celebrate the freedom to express themselves and continue the campaign for equality. As advertisers seek to increase diversity in their ads, it’s important to make sure they don’t run into issues with…

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CIPR and PRCA join forces to address industry’s mental health challenges

Stuart Mitchell

The Chartered Institute of Public Relations (CIPR), the Public Relations and Communications Association (PRCA), and the International Communications Consultancy Organisation (ICCO) have announced a cross-industry collaboration to address the industry’s mental health challenges. The professional bodies have launched a new survey – in partnership with Opinium – to gather insight on the mental wellbeing of PR professionals. Opinium, pro-bono, and in support of the PR Industry, will make use of their proprietary Workplace Mental Wellbeing Framework. The organisations have agreed to use the results to inform a joint programme of activity over…

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Digital investment & demand for strategic services inspire global PR confidence – PRCA Confidence Tracker

Stuart Mitchell

  Public relations professionals around the world are feeling increasingly confident about the future of their organisations, according to PRCA’s latest Global Confidence Tracker. 275 PRCA and ICCO members took part in a single-question study conducted by Question and Retain. The highest levels of confidence were prevalent in Southeast Asia, with 90% of participants saying they feel quite confident or very confident about their organisation’s future. The surge in confidence was most prevalent in Latin America with 83% of respondents feeling confident or very confident. This was an increase of 29% since…

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