Category: Industry News

Melissa Cannon appointed PRCA International Director

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has appointed Melissa Cannon MPRCA as PRCA International Director. Melissa has played a key role in PRCA’s global expansion in recent years where she was the General Manager of PRCA Middle East and North Africa (MENA) from 2018-2020. During her time in MENA, the Association developed rapidly throughout the region, establishing a strong presence in more than a dozen MENA countries and offering a diverse range of events, networking and learning opportunities for its members. PRCA Director General Francis Ingham MPRCA said: “Public relations operates…

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ASA – Protecting children online: our online monitoring results for Q4 2020

Stuart Mitchell

The ASA/CAP have released a post called: Protecting children online: our online monitoring results for Q4 2020. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We’ve published the findings from the third of our monitoring sweeps, as part of a year-long project to identify and tackle age-restricted ads appearing in children’s online media. Advertisers placing age-restricted ads online are required, under the Advertising Code, to…

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CIPR signs UNESCO Chairs in Communications International Declaration

Stuart Mitchell

The Chartered Institute of Public Relations (CIPR) has confirmed they are now a signatory to the International Declaration of Communications Professionals and Researchers for a Healthier, Viable, Better World. The Declaration has been drawn up by Orbicom, the International network of UNESCO Chairs in Communication, and publicly commits the communications community to put their expertise to work in supporting society. The Declaration commits signatories to: Shoulder responsibility through information and communications Develop, share and continuously improve knowledge Play a full part in the transition to a sustainable future Be open,…

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Sharp rise in unregulated lobbyists highlights ‘ethical divide’ in lobbying

Stuart Mitchell

  The number of lobbyists failing to declare Codes of Conducts on the Government’s lobbying register soared by more than a quarter (28%) between 2019 and 2020, according to a PRCA analysis of entries published by the Office of the Registrar of Consultant Lobbyists (ORCL). The spike follows the Registrar’s decision to clamp down on self-policed codes – a move welcomed by the PRCA in August last year. While the great majority of dedicated lobbying companies declare a PRCA Code, a significant number of legal firms and management consultancies now…

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Chartered Institute of Marketing and BFI partnership recognises filmmaking as key skill for modern marketers

Stuart Mitchell

The Chartered Institute of Marketing (CIM) and the British Film Institute (BFI) announced a partnership to deliver two new industry-leading film production and editing courses. The courses are aimed at the professional development of modern marketers, to recognise and understand the importance of film techniques. As the UK’s lead organisation for film, television and the moving image, the BFI is a cultural charity that aims to make the UK a creative place for film to flourish. The BFI promotes film by curating and presenting public programmes in cinemas, at festivals,…

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