Category: News

The One Club Announces Creative Week 2026 for May 11-15 in New York

Stuart Mitchell

The One Club for Creativity recently announced May 11-15 as the dates for Creative Week 2026 in New York. Now in its 17th year, Creative Week is a premier annual gathering for the advertising and design industries to come together and celebrate the creative excellence showcased in three of the club’s leading global awards shows — The One Show, Art Directors Club ADC Annual Awards, and Young Ones Student Awards — and discuss the latest AI creative trends and issues.   This year’s Creative Week includes a dedicated event to…

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ILO and the Government of the Netherlands launch a project to protect Ukrainians working in energy

Stuart Mitchell

The International Labour Organization (ILO) and the Government of the Netherlands signed an agreement to protect and prepare Ukraine’s energy workforce for sustainable recovery. This effort is highly relevant at a time when energy workers continue to operate under extreme and dangerous conditions amid ongoing attacks on critical infrastructure. The project Protecting and Preparing Ukraine’s Energy Workforce for Sustainable Recovery, developed jointly with the Ministry of Energy, the workers’ and employers’ organizations, supports the frontline energy workers restoring and maintaining electricity, heating and other essential services under heightened security risks…

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Business leaders urged to prepare for the “material business risk” of political pressures

Stuart Mitchell

A new, independent report from the Business and Democracy Commission warns that political turbulence has become a direct and material threat to business stability, reputation, and performance and must be managed strategically by corporate leaders. ‘Navigating Growing Political Pressures’ – supported by Jericho Chambers, Ipsos, and the Chartered Institute of Public Relations (CIPR) – finds that the traditional boundaries between commerce and public life are blurring, creating immediate risks to a company’s reputation, operations, and licence to operate. Based on interviews with leading corporate figures and real-life case studies, the…

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Volvo Cars renews Sky Atlantic sponsorship and launches first Sky Nature Partnership

Stuart Mitchell

Volvo Cars has renewed its long-standing partnership with Sky Atlantic for a further two years, extending one of the broadcaster’s most enduring and iconic sponsorships. As part of the renewal, Volvo will become a first-time sponsor of Sky Nature from 1 January, expanding its presence across Sky’s premium factual and entertainment portfolio. Planned in collaboration with Sky Media and Initiative (IPG), the renewal follows a decade of standout performance driven by Volvo’s pioneering use of addressable sponsorship technology. Volvo was the first brand in the UK to launch addressable broadcast…

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PRCA publishes AI Green Paper to set the standard for responsible AI in PR and communications

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has published its AI Green Paper: Setting the Standard for Responsible AI, a landmark resource designed to help the PR and communications profession adopt artificial intelligence ethically, transparently and with confidence. The Green Paper responds to the rapid acceleration of AI adoption across PR, from research and insight to content creation, media monitoring and campaign evaluation. While AI presents significant opportunities to improve productivity and creativity, the paper emphasises the profession’s responsibility to ensure its use strengthens public trust, protects organisational reputation and…

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