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Dole Puts Interdependence between People, Planet and Prosperity at heart of its Promises to address food insecurity and sustainability

Stuart Mitchell

Dole International has released The Dole Promise to address global food insecurity and sustainability while ensuring people, the planet and prosperity can thrive together for today’s and tomorrow’s generations. The Singapore-headquartered company includes the Worldwide Packaged Division and the Fresh Business Division for Asia. The promise aims to increase access to sustainable nutrition, decrease food waste, plastics in packaging and carbon emissions and grow value for the company’s stakeholders, including farmers and shareholders. “Our promise recognises that you cannot have prosperity at the welfare of the planet or the people.…

Half of marketers have suffered 100 days without wellbeing support from their employers

Stuart Mitchell

The Chartered Institute of Marketing (CIM) and Hays issued a warning to its members and the wider marketing community to consider the wellbeing of employees working from home. The call comes in response to research from recruiting experts Hays that shows half (47%) of employers had failed to provide any form of wellbeing support to marketing teams since lockdown began 100 days ago.  The consequences of social isolation and enforced absence from the office have had a severe impact on the mental well-being of marketers. A quarter (25%) of those…

We Are Undefeatable campaign teams up with Channel 4’s Sunday Brunch to support some of those most vulnerable to Covid-19

Stuart Mitchell

The Charity partnership with Channel 4 and MG OMD, reveal the We Are Undefeatable campaign is partnering with Sunday Brunch for the series’ first ever branded in-show segment, which launched on Sunday 28th June 2020. The six-week partnership, brokered by 4Sales and MG OMD, will see the We Are Undefeatable campaign partnering with the Sunday morning show’s regular audience participation focussed section ‘Sunday Crunch’. It will showcase personal trainers encouraging viewers to participate in their fun and inclusive home workouts and aims to support those with long-term health conditions to…

Otsuka Is Lead, Founding Sponsor of PBS’ WELL BEINGS Youth Mental Health Project, Featuring Ken Burns Documentary Series

Stuart Mitchell

Otsuka America Pharmaceutical, Inc., announces that the company is the lead, founding sponsor of the WELL BEINGS Youth Mental Health Project, a multi-year, public health campaign launched by WETA, the flagship public broadcasting station in the nation’s capital. The sponsorship also includes the future PBS documentary series Hiding in Plain Sight: Our Mental Health Crisis (working title), executive-produced by award-winning filmmaker Ken Burns, produced and directed by Ewers Brothers Productions, which will focus on mental health issues ranging from anxiety, depression, bipolar disorder, schizophrenia, attention deficit hyperactivity disorder, addiction, suicide…

ASA – We’ve launched a Scam Ad Alert system to help better protect consumers online

Stuart Mitchell

The ASA/CAP have released a post called: We’ve launched a Scam Ad Alert system to help better protect consumers online. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We are launching a UK Scam Ad Alert system in partnership with the major digital advertising and social media platforms, including Facebook and Google, to help tackle bogus ads that leave consumers out of pocket. The…