Tag: #AloneTogether

Undertone to Bring Its High-Impact Mobile Ad Units to the Ad Council’s #AloneTogether COVID-19 Campaign

Stuart Mitchell

Undertone, creator of cross-platform Creative Synchronized Digital Branding for the world’s most prominent brands, announced today that it will be supporting the Ad Council, MTV and ViacomCBS’ Entertainment & Youth Brands’ national #AloneTogether campaign. The effort is designed to extend the reach and impact of critical COVID-19 response messaging focused on social distancing and mental health. #AloneTogether is a national campaign launched shortly after the crisis began to focus on the importance of staying home and social distancing to slow the spread of COVID-19. The campaign recently evolved to focus…

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MTV, Comedy Central and ViacomCBS Entertainment & Youth Brands Extend Partnership With Ad Council to Launch Phase Two of the #AloneTogether Campaign With a Focus on Mental Health

Stuart Mitchell

In the wake of new research from MTV revealing that an unprecedented level of Americans are experiencing declining mental health due to the COVID-19 pandemic, MTV, Comedy Central and ViacomCBS’ Entertainment & Youth Brands, in partnership with the Ad Council, have launched AloneTogether.com, a website focused on addressing the effects of isolation on mental health. The online hub will offer actionable resources to help people Stay Calm, Stay Connected and Stay Active while they Stay Home. A new suite of PSA creative assets developed for broadcast, print, digital and social…

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