Tag: ASA

ASA – Our call for evidence: racial and ethnic stereotyping in advertising

Stuart Mitchell

The ASA/CAP have released a post called: Our call for evidence: racial and ethnic stereotyping in advertising. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The death of George Floyd in 2020 and the global, high-profile reaction which followed brought to the forefront discussions about racial inequality. From its perspective as the UK advertising regulator, the ASA has been reflecting on what can be…

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ASA Chief Executive appointed as President of ICAS

Stuart Mitchell

ASA Chief Executive Guy Parker has been elected as the new President of the International Council for Advertising Self-Regulation (ICAS), the post on their website is below: We are delighted to announce that our Chief Executive, Guy Parker has been elected as the new President of the International Council for Advertising Self-Regulation (ICAS) following its Annual General Meeting on 7 May 2021. Guy will carry out this role alongside his ongoing leadership of the ASA. He will be supported by a renewed and expanded Executive Committee whose priority will be…

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ASA – Putting influencers on notice after monitoring sweep reveals widespread failure to disclose advertising

Stuart Mitchell

The ASA/CAP have released a post called: Putting influencers on notice after monitoring sweep reveals widespread failure to disclose advertising. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. As part of our increased monitoring function, we are publishing the findings of our proactive monitoring sweep of influencer posts to gauge whether influencers are sticking to the rules, which require that they clearly signpost when their posts…

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ASA – Protecting young and vulnerable people: Annual Report 2020

Stuart Mitchell

The ASA/CAP have released a post called: Protecting young and vulnerable people: Annual Report 2020. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Our Annual Report 2020, published today, highlights how we’re evolving the way we regulate to make sure young and vulnerable people are protected from misleading, harmful or irresponsible ads. By harnessing innovative technology, using data science, and working closely with partners, including other…

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ASA to run event on racial and ethnic stereotyping in ads

Stuart Mitchell

The ASA are currently undertaking a project on racial and ethnic stereotyping in advertising, which closely looks at whether they can do more to prevent potential harms arising from racial and ethnic stereotypes in advertising, which could contribute to real-life inequalities. You can view their blog post, published in December, which outlines their work here. Below is the post on their website that gives information on the online event: On Wednesday 5th May, we will be hosting an online event to introduce our project to the industry. We want to…

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