The Cheeky Controller, Unsilence the Crowd, Liming With Gran, Never Just A Period and The Gifting Hour are some of the shortlisted campaigns from the UK in this year’s edition of Gerety Awards. This week you can watch the jury insight panels LIVE from the UK, USA, Brazil, Canada, France, Australia, South East Asia, Romania, LATAM, Spain, South Africa, MEA and Colombia. Shortlist Highlights: Germany, USA, UK and France are the countries with the most works among the finalists. VML is the most shortlisted network Kazakhstan, Paraguay and Croatia get…
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Cannes Lions and Ketchum Announce Winners of 2019 Young Marketers Lions Competition
Belgium’s Dilan Sakar of PVH Benelux and Noëmie Haverhals of Avail NV won the Gold Lion in the 10th-annual Young Marketers Lions Competition at the Cannes Lions Festival of Creativity for their campaign “#GiveHerACupOfLetters”. Sponsored by global communications consultancy Ketchum, this year’s competition challenged 26 teams of young, in-house marketers from around the world to develop a creative campaign for a product or service that would benefit Room to Read, a global nonprofit focused on ending child illiteracy. The Silver Lion was awarded to Team Puerto Rico’s Bianca Martinez of…
Read MoreMichelin’s ‘Teens Prove Their #StreetTread’ Program Wins ‘Best in Corporate Social Responsibility’ at 2019 PRWeek Awards
Research revealed that improperly maintained tires were contributing to the No. 1 cause of teen deaths in the U.S. — car accidents. To ensure teens took tire safety seriously, Michelin North America connected the dots between sneakers and tires to ignite kids’ awareness about how proper air pressure and tread depth can save lives. And that program, “Teens Prove Their #StreetTread,” has earned Michelin North America and agency partner Ketchum a PRWeek Award for “Best in Corporate Social Responsibility” at a ceremony held in New York on March 21. The…
Read MoreKetchum Establishes Diversity, Equity & Inclusion Advisory Board
Global communications consultancy Ketchum have announced the creation of a Diversity, Equity & Inclusion (DE&I) Advisory Board, a cross-functional, multinational team comprised of six Ketchum employees who will work together, alongside counsel from DE&I experts Dr. Quinetta Roberson and Dr. Tony Allen, to set the firm’s short- and long-term DE&I goals and drive strategies to achieve them. The DE&I Advisory Board will report to Ketchum partner, president and CEO Barri Rafferty. “My goal as CEO is to ensure every employee can bring their whole self to work and feel comfortable…
Read MoreCannes Lions and Ketchum Announce Winners of 2018 Young Lions Marketers Competition
Portugal’s Ana Rita Almeida of Worten and Diogo Vasques of Caixa Económica Montepio Geral won the Gold Lion in the ninth-annual Young Lions Marketers Competition at the 65th annual Cannes Lions International Festival of Creativity. Sponsored by Ketchum, this year’s competition challenged 18 teams of young, in-house marketers from around the world to develop a creative brief for a product or service that would benefit the Movember Foundation, the only global charity focused solely on men’s health. Competitors presented their communication plans to a panel of industry leaders, which was led by Ruth Yearley,…
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