Month: December 2024

CIPR launches new guide on Crisis Communication and Social Media

Stuart Mitchell

The Chartered Institute of Public Relations’ (CIPR) Crisis Communications Network has launched a new best practice guide to help PR professionals navigate the challenges of crisis communication in the age of social media.  The new resource – Crisis Communication and Social Media – is the second in a series from the Network designed to equip PR and communications professionals with knowledge, strategies, and insights needed to prepare for, mitigate, and manage organisational crises across digital platforms.  Built around the five-stage model of a crisis, the guide combines real life case…

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PRCA research report confirms financial strain and ethical pitfalls in pitch process

Stuart Mitchell

PR agencies pitching for new business face budget uncertainty, ghosting and intellectual property misuse. That’s the conclusion of a comprehensive report published recently by the Public Relations and Communications Association (PRCA) as part of its Pitch Forward initiative. Although the financial and ethical challenges of pitching have long been acknowledged within the industry, today’s report lays bare the issues in unprecedented detail. The report addresses the financial burden of pitching, project abandonment, intellectual property (IP) misuse, and the growing influence of procurement teams. It will set the agenda for PRCA’s…

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UNESCO calls for greater gender equality in science

Stuart Mitchell

A new report produced by UNESCO in collaboration with the G20 demonstrates the chronic under-representation of women in scientific studies and professions. The Organization calls on countries to take strong measures to reinforce gender equality in these fields as quickly as possible. “In the G20 countries, the proportion of women working in science, technology, engineering and mathematics is plateauing at 22%. This situation undermines our collective ability to innovate and respond to the pressing challenges of our time, such as climate change and digital transformation. At Brazil’s instigation, UNESCO has…

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Harry Potter star Bonnie Wright says becoming a mum “the most wonderful adventure so far” in new film for WaterAid

Stuart Mitchell

Actor, activist and author Bonnie Wright has spoken about her ‘positive birth experience’ in a new film released today as part of WaterAid’s ’12 ways of water’ series, highlighting the positive ways clean water changes lives. One in five health centres globally do not have clean water on site putting millions of women and babies at risk of deadly diseases. In a video posted on her Instagram in collaboration with international charity WaterAid, the Harry Potter star says “where there’s water, there’s healthy babies”, before reminiscing about the biggest adventures…

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The Moomin 80 campaign supports the Red Cross

Stuart Mitchell

Tove Jansson started cooperating with the Red Cross already in the 1960s. For the Moomin 80 anniversary, Moomin Characters is teaming up with The International Red Cross and Red Crescent Societies (IFRC) in 15 countries to gather funds for those in need. Read more about the various Red Cross initiatives and products and how you can participate! Tove Jansson wrote the first Moomin story, The Moomins and the Great Flood , at a difficult time. The Second World War raged across the globe with millions and millions of people looking…

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