Search Results for: news

Diversity within the industry – Ethical Marketing News Blog – 20-08-17

Stuart Mitchell

It’s nice to see equality and diversity getting a shout out this week with the #thisgirlcan campaign going international with a new version opening up in Australia, and with a new #likeagirl campaign coming out from Always.   Given the tragic events last week in Charlottesville it is important that we recognise the importance of equality and diversity in marketing materials and within the industry as a whole.  There are a number of initiatives at the moment trying to do just that. One we have covered before, the #SoWhiteProject is…

Are we caring less ? – Ethical Marketing News Blog – 13-08-17

Stuart Mitchell

The world is changing, of that there is little doubt, dependent on your politics, some would say it’s for the better, others for the worse. In the last few weeks though there have been a number of things that have made me worry about both the state of the world, and whether we, as a people are caring less about the environment and the people in it. The first thing that gave me pause for thoughts was the fact that Earth Overshoot Day, the date when humanity’s annual demand on…

Getting the stories for EMN – Ethical Marketing News Blog – 05/08/17

Stuart Mitchell

I’ve had a few emails asking about how we put together the stories for Ethical Marketing News. The site has been running for coming up for 6 months now and the feedback has been great so far. Thank you so much for everyone that helps in that, to the people who send me stories, and to the people who answer my requests for press releases and more quotes and pictures. Probably the most difficult thing I’ve found is sourcing new stories and trying to get articles and stories for the…

Diversity, Equality and Doctor Who – Ethical Marketing News Blog – 30/07/17

Stuart Mitchell

Welcome to our new blog I decided I wanted to have a place where I, or any of the other writers could comment personally on some of the stories of the week, with my opinions of the stories and of the marketing world, and sometimes into the wider world of politics or general news. I apologise if you don’t like the politics but it’s an important issue in diversity for me. About Me This will not be for everyone but I wanted a place where I could get opinion pieces…

Vodafone blocks advertising on hate speech and fake news outlets worldwide

Stuart Mitchell

On the 6th June Vodafone announced new global rules intended to prevent its advertising from appearing within outlets focused on creating and sharing hate speech and fake news. The update to the Group’s existing policy on advertising transparency and integrity is set out below. The new rules – which are now in effect – include Vodafone’s definition of hate speech and fake news for the purposes of determining whether or not a particular outlet should carry Vodafone advertising. There is no change to Vodafone’s policy on network access to the…