Tag: Alzheimer’s Association

On International Women’s Day, the Alzheimer’s Association and Women’s Alzheimer’s Movement, Led by Maria Shriver, Bring Disruption, Conversation and New Digital Experience to SXSW

Stuart Mitchell

International Women’s Day presents a global opportunity to attack Alzheimer’s disease and bring to light a fact that many are in the dark about: Alzheimer’s disease discriminates against women. An estimated 5.8 million people in the United States are living with the disease and two-thirds of those are women. Two-thirds of the 16 million Alzheimer’s caregivers are also women, and one-third are our daughters. At SXSW, Maria Shriver, the Women’s Alzheimer’s Movement and the Alzheimer’s Association will bring a disruptive conversation to the stage and to a younger audience who…

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My Favourite 10 Charity/Non-Profit/Ethical Campaigns of November 2017

Stuart Mitchell

These are my top 10 favourite Non-Profit, Ethical or Charity Campaigns of the previous Month. This Month – November 2017. 10. UNICEF launched a new social media campaign, designed by VML called ‘Furniture that Hides from hurting’. The campaign includes videos of unsuspecting parents in a shop being introduced to a new line of furniture called ‘Furniture that Hides from Hurting.’ This is a shocking ad in many ways but definitely an important one. Unicef Launch ‘Furniture that Hides from Hurting’ Campaign 9. In 2016, the world lost one of…

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Alzheimers Association launch Pure Imagination Campaign

Stuart Mitchell

In 2016, the world lost one of the great entertainers, Gene Wilder, to Alzheimer’s disease.  In honor of National Alzheimer’s Disease Awareness Month, the Alzheimer’s Association today unveils the Pure Imagination Project, a campaign encouraging people to learn more about the disease and join the efforts to fulfill the organization’s vision of a world without Alzheimer’s. Reflecting the creativity and charm of Willy Wonka, as played by legendary actor Gene Wilder, the new video features the famous “Pure Imagination” scene from “Willy Wonka & the Chocolate Factory,” but reinterprets the…

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