Tag: ASA

ASA – ASA support Scam Awareness Campaign 2020: be #scamaware

Stuart Mitchell

The ASA/CAP have released a post called: ASA support Scam Awareness Campaign 2020: be #scamaware. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We’re supporting Scams Awareness Campaign 2020. As a member of the Consumer Protection Partnership (CPP) which includes Citizens Advice, National Trading Standards and the Competition and Markets Authority, we’re working with our partners to raise consumer awareness and help equip them…

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ASA – Putting IV drip advertisers on notice

Stuart Mitchell

The ASA/CAP have released a post called: Putting IV drip advertisers on notice. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The CAP has published a new Enforcement Notice on Advertising IV Drips (Coronavirus/COVID-19) with the Medicines and Healthcare products Regulatory Agency (MHRA). The Notice targets the promotion of intravenous (IV) drips to UK consumers. We have seen a small number of businesses advertising…

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ASA – Vetting claims about products for animal health

Stuart Mitchell

The ASA/CAP have released a post called: Vetting claims about products for animal health. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. There are a variety of products on the market aimed at keeping our animal friends in the best of health – including medicines, medical devices and food supplements. Just as with health products for humans, advertisers should make sure they are marketing…

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ASA – Taxing tax claims: Advertising tax arrangement schemes

Stuart Mitchell

The ASA/CAP have released a post called: Taxing tax claims: Advertising tax arrangement schemes. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. All ads must comply with the law and not incite anyone to break it.  With this is mind, illegal tax avoidance schemes cannot be advertised.  Tax arrangement schemes that comply with the law can be advertised, provided those ads comply with the CAP Code.…

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ASA – Taking swift action to tackle a drip feed of misleading ad claims

Stuart Mitchell

The ASA/CAP have released a post called: Taking swift action to tackle a drip feed of misleading ad claims. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Today we’ve banned advertising claims on websites and in social media by three clinics offering intravenous (IV) drip treatments which made medicinal claims that implied they could prevent or treat COVID-19. These investigations were fast-tracked as part…

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