Paint it yellow: Morrisons turns one in four supermarket items yellow to raise money for Marie Curie

Morrisons has turned one in four supermarket items yellow to raise awareness of the fact that a quarter of people in the UK die without receiving the end of life care they need. To celebrate the launch, the Morrisons Croydon store has brightened up its baskets, trolleys, café chairs and even car parking spaces in daffodil yellow to launch its ‘Every Pack Gives Back’ initiative, which will see donations made to Marie Curie for every promotional product purchased by customers. The initiative forms part of Morrisons commitment to raise £15…

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UK’s largest grocery retailers set sights on prefill to take more single use packaging off shelf

Nine of the UK’s largest grocery retailers, with support from UK Governments and WRAP, have recently issued a joint Statement of Intent to explore how reusable packaging could be implemented across their stores and online.  The plan is to offer a system that makes it easy to shop for prefilled* items in stores and online and marks a bold commitment towards a standardised in-store and online system to reduce the amount of single use packaging put on the market, to give shoppers a better experience outside of single use packaging. …

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Four major supermarkets launch joint campaign to help fight hunger in the UK

One in seven people go hungry in the UK, 2.7 million of them children and in community centres, schools and shelters across the country, the demand for meals is only increasing. The food industry working together:The food industry is joining forces to help tackle the issue, at scale, through a new campaign and a new coalition. On May 19th, the Let’s make a meal of it campaign launches across four major supermarkets – one of the most ambitious retailer collaborations to date, to help fight hunger in the UK. It…

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Morrisons introducing Sensory Support Boxes in store for autistic and neurodiverse customers

To mark World Autism Acceptance Month last month, the Morrisons Foundation collaborated with the National Autistic Society to introduce Sensory Support Boxes that help autistic and neurodivergent customers have a positive shopping experience in Morrisons supermarkets. The Sensory Support Boxes have been carefully developed in consultation with the National Autistic Society to ensure they include the most helpful items. The boxes include a range of toys like fidget balls, spinners and squish mats which help encourage calmness and focus. The boxes will be available in all of Morrisons circa.500 supermarkets…

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Morrisons partners with Purpl to launch exclusive discounts for the disabled community

Morrisons has announced a partnership with the discount platform, Purpl, to provide exclusive online discounts to the disabled community in the UK. The grocery chain will provide disabled customers with 10% off when they spend £25 or more on groceries online. The discount will aid the 16.1 million people or 24% of Brits who currently live with a disability.  To access the exclusive discount, customers need to sign up for the free discount platform, Purpl, and verify their disability status with accepted documentation such as PIP, DLA, Blue Badge, Disabled…

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